---
description: Get detailed information about Smile.io and how it can help you meet your business needs. Learn more about Smile.io price, benefits, and disadvantages for businesses in Singapore.
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title: Smile.io Pricing, Cost & Reviews - Capterra Singapore 2026
---

Breadcrumb: [Home](/) > [Customer Loyalty Software](/directory/10031/customer-loyalty/software) > [Smile.io](/software/169446/smile-io)

# Smile.io

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> Smile.io is the leading loyalty platform built for scaling and enterprise commerce brands on Shopify Plus.
> 
> Verdict: Rated **4.9/5** by 67 users. Top-rated for **Likelihood to recommend**.

-----

## Overview

### Who Uses Smile.io?

Ecommerce brands on Shopify and BigCommerce, that want to start turning their one-time customers into loyal brand advocates that come back again and again.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.9/5** | 67 Reviews |
| Ease of Use | 4.9/5 | Based on overall reviews |
| Customer Support | 4.8/5 | Based on overall reviews |
| Value for Money | 4.7/5 | Based on overall reviews |
| Features | 4.7/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Smile.io
- **Founded**: 2012

## Commercial Context

- **Starting Price**: US$199.00
- **Pricing model**: Usage Based (Free version available) (Free Trial)
- **Pricing Details**: Free to install: Up to 200 monthly orders
Essential ($15): Up to 500 monthly orders
Standard ($79): Up to 1,000 monthly orders
Growth ($199): Includes 2,500 monthly orders, then $20 per additional 100 orders
Plus ($999): Includes 7,500 monthly orders, then $5 per additional 100 orders
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: Brazilian Portuguese, Chinese, Croatian, Czech, Danish, Dutch, English, Finnish, French, German, Hungarian, Italian, Japanese, Norwegian, Polish, Romanian, Spanish, Swedish, Traditional Chinese, Turkish
- **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Argentina, Armenia, Australia, Austria, Azerbaijan, Bahrain, Bangladesh, Belarus, Belgium, Benin, Bhutan, Bolivia, Bosnia & Herzegovina, Botswana and 175 more

## Features

- Customer Activity Tracking
- Customizable Templates
- Dashboard
- Email Marketing
- Incentive Management
- Loyalty Program
- Membership Management
- Multi-Channel Marketing
- Performance Metrics
- Reporting/Analytics
- Rewards Management
- Social Promotion
- Third-Party Integrations

## Integrations (21 total)

- Campaign Monitor by Marigold
- Dotdigital
- Glew
- Gorgias
- Hive.co
- HubSpot CRM
- Judge.me
- Klaviyo
- Loox
- Mailchimp
- Okendo
- Omnisend
- Privy
- REVIEWS.io
- Re:amaze

... and 6 more integrations

## Support Options

- Email/Help Desk
- Knowledge Base
- 24/7 (Live rep)
- Chat

## Category

- [Customer Loyalty Software](https://www.capterra.com.sg/directory/10031/customer-loyalty/software)

## Related Categories

- [Customer Loyalty Software](https://www.capterra.com.sg/directory/10031/customer-loyalty/software)
- [Customer Experience Software](https://www.capterra.com.sg/directory/30671/customer-experience/software)
- [Referral Software](https://www.capterra.com.sg/directory/30681/referral/software)

## Alternatives

1. [Guusto](https://www.capterra.com.sg/software/186209/guusto) — 4.9/5 (3441 reviews)
2. [Kangaroo](https://www.capterra.com.sg/software/149363/kangaroo-rewards) — 4.9/5 (248 reviews)
3. [RepeatMD](https://www.capterra.com.sg/software/1049073/repeatmd) — 4.4/5 (190 reviews)
4. [Tremendous](https://www.capterra.com.sg/software/197141/tremendous-rewards) — 4.8/5 (456 reviews)
5. [Referrizer](https://www.capterra.com.sg/software/144990/referral-marketing-automation) — 4.8/5 (196 reviews)

## Reviews

### "Great Loyalty Program Tool for Shopify Stores" — 5.0/5

> **ELLSON** | *18 December 2025* | Furniture | Recommendation rating: 10.0/10
> 
> **Pros**: Smile.io is very easy to set up and integrates smoothly with Shopify.
The rewards, points, and referral system are intuitive and flexible, which makes it simple to design loyalty campaigns that actually convert.
The dashboard is clean, tracking is clear, and customer support is responsive and helpful whenever we need assistance.
> 
> **Cons**: Some advanced customisation options require time to explore, and certain features are only available on higher-tier plans.
However, these are understandable given the overall value provided.
> 
> Overall, Smile.io has been a very reliable loyalty and rewards solution for our eCommerce business.
It helped us increase repeat purchases, improve customer engagement, and run structured reward campaigns without technical complexity.
The platform feels mature, stable, and well thought out for growing online brands.

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### "Easy to Use Loyalty Program That Drives Repeat Customers" — 5.0/5

> **Max** | *19 December 2025* | Furniture | Recommendation rating: 9.0/10
> 
> **Pros**: Smile.io is very easy to set up and use, even without technical knowledge. The rewards and points system is flexible, integrates seamlessly with Shopify, and helps increase repeat purchases. Customer support is responsive and helpful whenever clarification is needed.
> 
> **Cons**: Some advanced customisation options are limited on lower plans, and deeper reporting features would be helpful for more detailed analysis. However, these are minor compared to the overall value provided.
> 
> Overall, Smile.io has been a great loyalty solution for our store. It runs reliably, improves customer engagement, and makes it easy to launch reward campaigns without complexity. It’s a solid long term tool for building customer retention and brand loyalty.

-----

### "Recommended" — 5.0/5

> **Qing** | *17 December 2025* | Food & Beverages | Recommendation rating: 8.0/10
> 
> **Pros**: Great, intuitive interface for ease of use. We integrated the plugin in no time to our shopify website.
> 
> **Cons**: I wish there were more features in the basic package. Or perhaps, the option to have modular add-ons for specific features.
> 
> Fantastic plugin that allows us to build customer loyalty for our shopify store. Easy to use as well.

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### "A great loyalty app with amazing people behind it." — 5.0/5

> **Tom** | *21 January 2026* | Food & Beverages | Recommendation rating: 10.0/10
> 
> **Pros**: Originally it was ease of setup that drew us to smile.  However I have to say that the best thing about this app is the customer service.  It is always a delight to deal with their staff.
> 
> **Cons**: I really can't say what I like least because I have not identified any issues with the platform or limitations.  I suppose some more in depth reporting would be helpful.
> 
> Signed up on Smile over 15 years ago.  Have sampled all kinds of other loyalty apps over the years and nothing came close to smile in terms of price and functionality.  The experiences I've had with their support team has made me a client for life.

-----

### "Rewards Make Happy Customers" — 5.0/5

> **Tova** | *1 January 2026* | Cosmetics | Recommendation rating: 10.0/10
> 
> **Pros**: Smile.io integrates well with my Shopify store. They make it easy for customers to redeem rewards online or in person.
> 
> **Cons**: It’s a bit clunky when using search for customers. If you choose the wrong name you have to re-type the name instead of simply going back. It would also be nice to be able to merge customers within the app.
> 
> It’s been great. Customers really like collecting and redeeming coins. Making the switch from a subscription offering to Smile.io was the right move to make for my business.

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## Links

- [View on Capterra](https://www.capterra.com.sg/software/169446/smile-io)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.capterra.com/p/169446/Smile-io/> |
| en-AE | <https://www.capterra.ae/software/169446/smile-io> |
| en-AU | <https://www.capterra.com.au/software/169446/smile-io> |
| en-CA | <https://www.capterra.ca/software/169446/smile-io> |
| en-GB | <https://www.capterra.co.uk/software/169446/smile-io> |
| en-IE | <https://www.capterra.ie/software/169446/smile-io> |
| en-IL | <https://www.capterra.co.il/software/169446/smile-io> |
| en-IN | <https://www.capterra.in/software/169446/smile-io> |
| en-NZ | <https://www.capterra.co.nz/software/169446/smile-io> |
| en-SG | <https://www.capterra.com.sg/software/169446/smile-io> |
| en-ZA | <https://www.capterra.co.za/software/169446/smile-io> |
| fr | <https://www.capterra.fr/software/169446/smile-io> |
| fr-BE | <https://fr.capterra.be/software/169446/smile-io> |
| fr-CA | <https://fr.capterra.ca/software/169446/smile-io> |
| fr-LU | <https://www.capterra.lu/software/169446/smile-io> |

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