GAIN

by Big Propeller

Who Uses GAIN?

Agencies and larger marketing teams that want to streamline and automate their content workflow process.

What Is GAIN?

Gain helps teams plan and manage all their marketing content and files in one place.

Gain helps marketing agencies and teams organize, review, approve, and deliver quality content on-time without excessive emailing or messy spreadsheets.

With customizable user roles, permissions, and Approval Flows, Gain helps teams of all sizes automate their entire content workflows, from content creation and revisions to approval reminders, gathering client approvals, and final publishing.

GAIN Details

Big Propeller

https://gainapp.com

Founded 2013

GAIN Pricing Overview

GAIN does not have a free version but does offer a free trial. GAIN paid version starts at US$99.00/month.

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Starting Price

US$99.00/month

Pricing Details

Includes the first 10 users. Unlimited content storage and usage.

Free Version

No

Free Trial

Yes

Deployment

Cloud, SaaS, Web

Training

Live Online

Documentation

Support

Business Hours

Online

GAIN Features

  • Automated Publishing
  • Brand Tracking
  • Collaboration
  • Content Management
  • Customer Engagement
  • Multi-Account Management
  • Post Scheduling
  • Reporting/Analytics
  • Social Media Monitoring

View full list of Social Media Management Tools

  • Analytics
  • Automated Publishing
  • Contact Management
  • Content Management
  • Conversion Tracking
  • Customer Targeting
  • Keyword Filtering
  • Multi-Account Management
  • Post Scheduling

View full list of Social Media Marketing Tools

GAIN Alternatives

More GAIN alternatives

GAIN Reviews

Showing 5 of 35 reviews

Overall
4.6/5
Ease of Use
4.5/5
Customer Service
4.8/5
Features
4.3/5
Value for Money
4.4/5
Lena K.
Account Director
Used the Software for: 1+ year
  • Overall Rating
    5/5
  • Ease of Use
    4/5
  • Features & Functionality
    4/5
  • Customer Support
    4/5
  • Value for Money
    4/5
  • Likelihood to Recommend
    8/10
  • Reviewer Source 
  • Reviewed on 13/05/2018

"User friendly , easy to navigate and visually appealing"

Comments: Time saving, more professional.

Pros: Visual previews of all content, ease of sharing content for approval with clients, ability to export content as a PDF after approvals, automatic scheduling to Facebook or Instagram

Cons: Inability to tag Facebook accounts (although this is due to a Facebook privacy change), customer service can take a while (due to us being located in Australia), posting more than one image to a post automatically shares it as an album (which we don't always want).

Vendor Response

by Big Propeller on 18/05/2018

Hi Lena, thanks for your review. We are glad to hear that GAIN is helping your team to save time.

We wanted to address the issue you faced when including multiple images in one post being shared as an album on Facebook. A couple of months ago we implemented changes to the Facebook posting to make this work in the way that you actually expect.

GAIN now uses native Facebook multi-photo posts. This means multi-photo posts now use Facebook's scheduling engine (useful for boosting posts before they're published) and there's no need to create an album just for the photos in the post.

If you have not tried posting multiple images since then please do, and let us know how it works for you!

Thanks!

  • Reviewer Source 
  • Reviewed on 13/05/2018
Verified Reviewer
Digital Marketing Specialist
Health, Wellness & Fitness, 13-50 Employees
Used the Software for: 2+ years
  • Overall Rating
    4/5
  • Ease of Use
    5/5
  • Features & Functionality
    4/5
  • Customer Support
    5/5
  • Value for Money
    4/5
  • Likelihood to Recommend
    8/10
  • Reviewer Source 
  • Reviewed on 08/10/2019

"Good social scheduler"

Comments: Gain is easy to use and easy to connect channels. We use it daily to schedule social posts for clients and I like that we can separate each one so that nothing gets mixed. Be aware that there aren't any analytics available, this is just a scheduler and approval workflows.

Pros: Gain is a good platform to use if you just need to schedule social media content. You can connect Facebook, Twitter, LinkedIn, and Instagram. It is also capable of file collaborations. There are approval workflows built in so that a client or other team member can approve posts.

Cons: If you have a post that you would like to feature on different channels, you have to duplicate the post. Other schedulers allow you to craft it within one box and modify it for each channel.

  • Reviewer Source 
  • Reviewed on 08/10/2019
Verified Reviewer
MD
Marketing & Advertising, 13-50 Employees
Used the Software for: 1+ year
  • Overall Rating
    4/5
  • Ease of Use
    4/5
  • Features & Functionality
    4/5
  • Customer Support
    3/5
  • Value for Money
    3/5
  • Likelihood to Recommend
    4/10
  • Reviewer Source 
  • Reviewed on 17/07/2019

"Great product but struggles to address key issues"

Pros: It's easy to use, lots of good tools for agencies, far better than other similar products

Cons: Every now and then bits of the tool break. The most recent has caused major problems for us and the clients but seem to be a low priority for the GAIN team. For example, in this case, posts are not displaying properly on LinkedIn. We get these issues aren't always in GAIN's control but would appreciate more urgency and communication around the problem.

  • Reviewer Source 
  • Reviewed on 17/07/2019
Kelly B.
Owner l Chief Buzz Creator l Social Media Strategies l Social Media Events l Online Brand Management
Used the Software for: 2+ years
  • Overall Rating
    5/5
  • Ease of Use
    5/5
  • Features & Functionality
    5/5
  • Customer Support
    5/5
  • Value for Money
    5/5
  • Likelihood to Recommend
    10/10
  • Reviewer Source 
  • Reviewed on 08/05/2018

"Best CMS we've seen for content creation and approval processes with many layers of usability."

Comments: Our entire staff loves the software and we have tried a lot of other platforms. It's intuitive and very professional. Our clients love using it as well. It makes content creation and approval SO easy and helps our process run smoothly. No clunks!

Pros: 1. Layered approval process and options for each and every channel can be varied - HUGE for agencies!
2. Ease of content creation and views for multiple devices.
3. GAIN is always updating their software to make it better and add new features.
4. Tracking of comments.

Cons: 1. Manual publishing to Instagram would like auto-publishing like Hootsuite
2. Not featuring 'Ready for the Next Round' in the client boxes

  • Reviewer Source 
  • Reviewed on 08/05/2018
Ali S.
Founder
Marketing & Advertising, 2-10 Employees
Used the Software for: 2+ years
  • Overall Rating
    5/5
  • Ease of Use
    5/5
  • Features & Functionality
    5/5
  • Customer Support
    5/5
  • Value for Money
    5/5
  • Likelihood to Recommend
    10/10
  • Reviewer Source 
  • Reviewed on 11/06/2019

"Love using Gain - it has streamlined my workflow immensely over the past three years. Highly recomme"

Comments: Overall amazing.

Pros: The team is quick with customer service. The software is solid and provides a great solution for a very affordable price.

Cons: There is an opportunity to reduce clicks on the website to be even more efficient. Editing posts from the approval page isn't directly available. You have to manually open each post to edit. I wish there was a bulk edit feature without having to load a new page each time.

  • Reviewer Source 
  • Reviewed on 11/06/2019