---
description: Get detailed information about Social Animal and how it can help you meet your business needs. Learn more about Social Animal price, benefits, and disadvantages for businesses in Singapore.
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title: Social Animal Pricing, Cost & Reviews - Capterra Singapore 2026
---

Breadcrumb: [Home](/) > [Content Marketing Software](/directory/30796/content-marketing/software) > [Social Animal](/software/159302/social-animal)

# Social Animal

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> Social Animal is a top-notch content marketing software that helps marketers 10x their content marketing ROI.
> 
> Verdict: Rated **4.6/5** by 77 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses Social Animal?

Social Animal has features that cater to B2B Content Marketers and Social Media Marketers. It also has plans that accommodate small, medium and large marketing organizations.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.6/5** | 77 Reviews |
| Ease of Use | 4.6/5 | Based on overall reviews |
| Customer Support | 4.5/5 | Based on overall reviews |
| Value for Money | 4.6/5 | Based on overall reviews |
| Features | 4.5/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Social Animal
- **Founded**: 2016

## Commercial Context

- **Starting Price**: US$49.00
- **Pricing model**: Flat Rate (Free Trial)
- **Pricing Details**: Blogger - $49&#10;Agency - $199&#10;Enterprise - $499
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: United States

## Features

- Multi-Channel Campaigns
- Publish Scheduling

## Support Options

- Chat

## Category

- [Content Marketing Software](https://www.capterra.com.sg/directory/30796/content-marketing/software)

## Alternatives

1. [Jasper](https://www.capterra.com.sg/software/217242/jasper) — 4.8/5 (1854 reviews)
2. [Interacty](https://www.capterra.com.sg/software/209461/interacty) — 4.7/5 (151 reviews)
3. [Levitate](https://www.capterra.com.sg/software/211147/levitate) — 4.8/5 (333 reviews)
4. [Writesonic](https://www.capterra.com.sg/software/219972/writesonic) — 4.8/5 (2102 reviews)
5. [Writecream](https://www.capterra.com.sg/software/1015392/writecream) — 4.8/5 (346 reviews)

## Reviews

### "Good Content Research Tool" — 4.0/5

> **Chelsea** | *10 January 2026* | Health, Wellness & Fitness | Recommendation rating: 8.0/10
> 
> **Pros**: Social Animal helps uncover trending content, influencers and competitor insights, with strong content research and daily alerts for key topics.
> 
> **Cons**: There’s a learning curve and some filters and UI feel a bit clunky, plus results may be limited in niche topics or languages.
> 
> Social Animal is a powerful content research tool that boosts insights and trend tracking, but it can feel complex and less polished than bigger competitors.

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### "Buzzsumo in the making" — 5.0/5

> **Pedro** | *14 September 2020* | Marketing & Advertising | Recommendation rating: 8.0/10
> 
> **Pros**: As a marketing person, I've always had other marketeers pointing me towards Buzzsumo. &#10;And I got them.&#10;It's really useful to learn what each specific market is doing (content-wise) at any given moment.&#10;It's a great way to understand what's working and what's not. What's becoming viral and what vanishes without anyone to even notice it.&#10;That's how important a tool like Buzzsumo was.&#10;But this is not about Buzzsumo.&#10;Because what happens is that imagine Buzzsumo...&#10;Or a tool with the potential of Buzzsumo...&#10;But at a fraction of its price.&#10;To make it clear, I got Social Animal when they launch on Appsumo, meaning that I got a tone of value for a small amount.&#10;Saying this, the tool is great.&#10;And allows me to be on top of what is being produced in my desired industries.&#10;I love how they allow me to pick industries and keywords, making the content they give me back a lot more relevant.&#10;If you have a content or advertising role, this is a great tool to help you be on top of your competitors or your client's competitors.&#10;Learn what they're doing, and see what's working.
> 
> **Cons**: As any other software, you always have a bit of a learning curve.&#10;Although we're talking about a recent software, they already offer lots of options.&#10;Meaning that to get the most from the tool, you'll have to dig in.&#10;I'm probably using only 40% of the tool, but those 40% are of incredible value.

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### "Very good BuzzSumo alternative" — 5.0/5

> **Jason** | *20 July 2020* | Marketing & Advertising | Recommendation rating: 8.0/10
> 
> **Pros**: I can search by keyword and find top ranking articles across social media that have been shared. I can sort and filter those articles to find just the type of content I need for my research. My keywords and searches are saved. So, when I log back in tomorrow, all I have to do is pick back up where I left off. &#10;I can also search by influencer. This gives me the ability to find social accounts that I can reach out to to help me amplify my content.
> 
> **Cons**: I only use Social Animal for two purposes. I have found SA very useful for those two activities and have not found any CONS in those two features that I use.
> 
> From the signup to first use, it is a smooth experience. I got to searching content very quickly.

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### "The core functionality of finding keyword-relevant content is severely lacking" — 2.0/5

> **Solomon** | *21 July 2020* | Marketing & Advertising | Recommendation rating: 2.0/10
> 
> **Pros**: I use two other services that pull in content based on target keywords, and this is both the most expensive, and the least effective. I can punch my keywords into Google News or Twitter Search and get exponentially more, and better, results. I'm got the lifetime license, so I hope it gets better.
> 
> **Cons**: What I said above - the whole reason I got this is I thought it would alert me to content with certain keywords getting shared on social media, but it's really very bad at it.
> 
> The software is easy to use. It just doesn't work well. Awario doesn't work the same way, but brings in orders of magnitude more content on the exact same keywords.

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### "Great Feature Set. Excellent alternative to expensive competitors" — 5.0/5

> **Jason** | *20 July 2020* | Marketing & Advertising | Recommendation rating: 8.0/10
> 
> **Pros**: Really great feature set for the price.  Many of Social Animals competitors charge 3x-5x for basically the same features.
> 
> **Cons**: The UI/UX could use some improvement. the features are there, just sometime difficult to find.  Specifically, from the Dashboard, I would prefer to see "Projects" towards the left possibly in a tabular format instead of having to choose from a picklist far to the right.
> 
> Great tool at a great price. They make improvements on a regular basis. Should be part of every digital marketers toolbox.

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## Links

- [View on Capterra](https://www.capterra.com.sg/software/159302/social-animal)

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| de-CH | <https://www.capterra.ch/software/159302/social-animal> |
| en | <https://www.capterra.com/p/159302/Social-Animal/> |
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| it | <https://www.capterra.it/software/159302/social-animal> |

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