Who Uses This Software?

Drift can help any business or individual with a website who wants to capture more leads, and chat with people in real-time.

Average Ratings

121 reviews
  • Overall 4.5 / 5
  • Ease of Use 4.4 / 5
  • Customer Service 4.3 / 5
  • Features 4.3 / 5
  • Value for Money 4.1 / 5

Product Details

  • Starting Price US$50.00/month
  • Free Version Yes
  • Free Trial Yes
  • Deployment Cloud, SaaS, Web
    Mobile - iOS Native
    Mobile - Android Native
  • Training In Person
    Live Online
    Webinars
    Documentation
  • Support 24/7 (Live Rep)
    Business Hours
    Online

Vendor Details

  • Drift
  • http://www.drift.com/
  • Founded 2015

About Drift

Drift is the world's first and only conversational marketing platform. Customers use Drift to provide a modern buying experience for potential customers, generate more qualified leads, and dramatically accelerate the sales cycle. Unlike traditional marketing and sales software that relies on forms, cold calls, and countless follow-up emails, Drift connects businesses with website visitors in real-time using bots and artificial intelligence.

Get started for free today at drift.com

Drift Features

  • Analytics
  • Campaign Personalization
  • Customer Segmentation
  • Engagement Monitoring
  • Lead Nurturing
  • Lead Scoring
  • Progress Tracking
  • Prospecting Tools
  • Target Account Identification
  • Appointment Reminders
  • Automated Scheduling
  • Calendar Sync
  • Client Database
  • Group Scheduling
  • Mobile Access
  • Multi-Location
  • Online Booking
  • Online Payments
  • Recurring Appointments
  • Room Booking Management
  • Appointment Scheduling
  • Audience Segmentation
  • Chatbot
  • Email Automation
  • Group Messaging
  • Human Handover
  • Lead Distribution
  • Lead Qualification
  • Mobile Messaging
  • Multi-Channel Communication
  • Product Recommendations
  • Video Chat
  • A/B Testing
  • Auto-Responders
  • CAN SPAM Compliance
  • Customer Surveys
  • Drip Campaigns
  • Dynamic Content
  • Event Triggered Email
  • Image Library
  • Landing Pages/Web Forms
  • Mailing List Management
  • Mobile Optimized Emails
  • Reporting/Analytics
  • Subscriber Management
  • Template Management
  • WYSIWYG Email Editor
  • Business Card/Badge Scanning
  • Dashboard
  • Data Extraction
  • Data Verification
  • Form Builder
  • Gamification
  • Lead Distribution
  • Lead Enrichment
  • Lead Notifications
  • Lead Nurturing
  • Lead Scoring
  • Contact Discovery
  • Contact Import/Export
  • Lead Capture
  • Lead Database Integration
  • Lead Nurturing
  • Lead Scoring
  • Lead Segmentation
  • Pipeline Management
  • Prospecting Tools
  • Visitor Identification
  • Campaign Management
  • Interaction Tracking
  • Lead Capture
  • Lead Distribution
  • Lead Nurturing
  • Lead Scoring
  • Lead Segmentation
  • Pipeline Management
  • Prospecting Tools
  • Source Tracking
  • Canned Responses
  • Customizable Branding
  • Geo Targeting
  • Offline Form
  • Proactive Chat
  • Screen Sharing
  • Third Party Integration
  • Transfers/Routing
  • Website Visitor Tracking
  • A/B Testing
  • Analytics/ROI Tracking
  • Customizable CTAs
  • Drip Campaigns
  • Dynamic Content
  • Landing Pages/Web Forms
  • Lead Scoring
  • Sales Intelligence
  • Search Marketing
  • Segmentation
  • Social Marketing
  • Website Visitor Tracking
  • Channel Attribution
  • Contextual Targeting
  • Coupons
  • Email Marketing
  • Engagement Monitoring
  • Location-Based Marketing
  • Push Notifications
  • Text Messaging
  • Text-to-Win
  • Cataloging / Categorization
  • Customer Service Analytics
  • Customer Support Tracking
  • Email Response Control
  • Knowledge Management
  • Live Chat
  • Performance Metrics
  • Search
  • Self Service Portal

Drift Most Helpful Reviews

Drift - Robust Chatbot That May Not Be Worth the Hassle

Reviewed on 06/05/2019
Katie F.
Digital Content Developer
Mechanical or Industrial Engineering, 1,001-5,000 Employees
Used the Software for: 6-12 months
Reviewer Source 
4/5
Overall
3 / 5
Ease of Use
4 / 5
Features & Functionality
4 / 5
Customer Support
3 / 5
Value for Money
Likelihood to Recommend:
Not Likely Extremely Likely

Comments: We have very complex products that require a great deal of one-on-one dealing with our salespeople. In other words - they're not simple products like a t-shirt, but are highly-engineered with extremely specific specs. With this in mind, we use our chatbot as a way to funnel people to get in touch with us based on what they need: service, parts, repair, equipment quotes. It works super well and has cut down on the frustration of not knowing where to go on the website. It provides them an immediate way to reach out.

Pros: Drift is a robust, clean platform that is relatively simple to work. The caveat to that is that you have to get the hang of it first! The previous chat builder was tough to work with - not very intuitive and lots of scrolling up and down, back and forth (think vertical, with everything jumbled together). They've just introduced a new version that is easier to work with, but still complex. When implemented on the website, it looks clean. You can also modify your icon, which is a fun and creative aspect. The "playbook" you build can also be as simple or complex as you want - due to the complex nature of our products, we use ours as more of a "reach out to us, we can help" chatbot. But you can go much, much further.

Cons: The main thing I dislike about Drift isn't actually the platform - it's the onboarding process. The onboarding process at Drift is a bit aggressive. The onboarding teams have a very set mindset in what will make Drift work for you - no matter what your business is, or how many times you let them know your business' unique needs. They are almost 100% focused on getting live chat involved, which at the start isn't always the best option. I'd recommend that they start listening more closely to their clients, rather than bopping them over the head with their "this will be best for you" mindset.

One of the most appealing, beautiful and expensive website chats on the market

Reviewed on 31/07/2018
Ramon H.
CEO
Used the Software for: 1-5 months
Reviewer Source 
4/5
Overall
4 / 5
Ease of Use
3 / 5
Features & Functionality
5 / 5
Customer Support
2 / 5
Value for Money
Likelihood to Recommend:
Not Likely Extremely Likely

Comments: - Providing a beautiful and direct contact option directly on my website
- Direct targeting of specific customers groups with chat messages, emails and pop-ups
-> Increasing the number of leads & sales

Pros: - The design of the chat widget is gorgeous. It works on any browser and every mobile phone, I've tried, like a charm. With other chat widgets, I had lots of issues that it hasn't been displayed always correctly.
- Advanced bot and automation capabilities based on tags and other attributes
- Live view of prospects on your website with direct contact via web chat functionality
- Outbound marketing (sending sequences and tracking of emails) with their drift Gmail extension.

Cons: - Drift is quite expensive for what they offer. I'm one of the happy customers, which has gotten a startup license of the pro plan for a fraction of the normal price. Even with the pro plan, you have unnecessary restrictions like customization of the chat widget with CSS and using the smaller version. Most of the enterprise features as account-based marketing are great for any startup. Why isn't just the support by Drift and the quantity of usage restricted? Why do I have to see the restrictions within your account always and cannot just hide them if I cannot afford? Are they in need of that kind of marketing?
- The calendar cannot be completely translated into the language of your choice and you can't use a custom domain.
- Help center is branded with drift, even if your plan support branding free chat widget.
- I've received lots of emails from Drift about their Hypergrowth Conference (at least 10 in the last few months), which is quite annoying, no matter how personal and funny they have been written.
- I receive quite some emails regarding extensions of the core product like Drift Signature and Drift Help Center, but I've never gotten an update what has changed in the core product. After a while looking into the bot creation section, I've been flabbergasted that the whole design of the visual builder has changed, without me receiving any message about the advantages the new design and process brings with it.

Best Realtime communication chat tool

Reviewed on 11/11/2019
Guru S.
Co-Founder
Computer Software, 13-50 Employees
Used the Software for: 6-12 months
Reviewer Source 
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend:
Not Likely Extremely Likely

Comments: We really had good opinion on drift and we're happy to serve our customers realtime with the help of drift chat widget and qualify the leads instantly.

Pros: We love the way how Drift chat helps our customers to get in touch instantly within our product. When customers get into issue or questions to be answered, they don't have to wait for email support, all the questions can be answered instantly within the chat. Additionally, it's easy for our teams to use mobile app to instantly attend customer chat from anywhere. We usually get lot of questions and leads from landing page and drift helped us to automate leads and push into our CRM systems. Integrating the chat widget within the application is also easy and simple.

Cons: The web app ( dashboard ) is too slow to load initially but the chat is super fast and reliable. I wish they had android sdk to initiate conversation within the application.

Lead qualifications and book meetings - on autopilot!

Reviewed on 03/10/2019
Jaseem T.
CEO
Design, 13-50 Employees
Used the Software for: 2+ years
Reviewer Source 
5/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend:
Not Likely Extremely Likely

Comments: Drift support, itself, is the best example of great customer service using their own solution. The support experience is always a delight.

Pros: I'm a very early Drift user and a conversational marketing advocate. After setting up Drift, with their lead qualification and book meetings feature, our sales team has a decent pipeline with high-quality leads.

Cons: Waiting for Drift chat embed on the website feature. That could help me start a conversation with a customer from any section of my website pages.

kickstart conversation marketing

Reviewed on 01/08/2019
Verified Reviewer
Senior Key Account Executive
Computer Software, 13-50 Employees
Used the Software for: 1-5 months
Reviewer Source 
5/5
Overall
4 / 5
Ease of Use
3 / 5
Features & Functionality
5 / 5
Customer Support
3 / 5
Value for Money
Likelihood to Recommend:
Not Likely Extremely Likely

Comments: It has been great but i believe much more integrated approach is needed.

Pros: started using drift for our startup after moving away from HubSpot. It has been a great learning curve for us. Some aspects I love about drift is the lead tracking and bot performance. Also leveraging drift for email and phone converation as a CRM is a big plus. Also scheduling and calendar invites make is better than calendly

Cons: Would love if drift can be an email server as well so that we can skip email server costs. It does most of the things already just needs a sync from gmail. It is very expensive especially since you have to pay upfront for the startup plan

Read More Reviews