17 years helping Singaporean businesses
choose better software

What Is EZ Texting?

Since 2004, EZ Texting has provided 230,000+ growing businesses and organizations with an effortless way to start text marketing — and powerful features and integrations to keep conversations going.

Secure trusted numbers.
Build attentive audiences.
Craft effective texts.

Effective communication is key to the success of any business. With consumers constantly on the go and bombarded with information, reaching them through traditional channels can be challenging. EZ Texting offers a text marketing solution designed to revolutionize how businesses connect with their audience since text messages are opened and read almost 138% more than email (98% to 18% open rate).

It can be used to send promotions, promote a new product, build brand awareness, or drive traffic to websites or storefronts. Start free today.

Who Uses EZ Texting?

Small-to-medium businesses, mid-market, and local franchises.

EZ Texting Software - Quickly create engaging texts with built-in tools, including AI Compose, to add personalization, trackable URLs, media, and more! Stay compliant with EZ Texting's SafeSTOP® feature.
EZ Texting Software - Welcome to the upgraded AI Compose! Create engaging messages instantly — now with emojis, helpful templates,, easy editing, Spanish translations, and more.
EZ Texting Software - Upload your contacts with a .cxv .xls or .xlsx file or copy/paste a list.
EZ Texting Software - Our enhanced Shutterstock integration helps you unlock and edit 450+ million free images and 20k design templates, giving you the license to create more scroll-stopping texts
EZ Texting Software - Get delivery confirmations, check on bounce rates, and view opted-outs.

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Reviews of EZ Texting

Average score

Overall
4.3
Ease of Use
4.4
Customer Service
4.1
Features
4.3
Value for Money
4.0

Reviews by company size (employees)

  • <50
  • 51-200
  • 201-1,000
  • >1,001
Mark
Mark
Director of Application Development in US
Verified LinkedIn User
Construction, 1,001–5,000 Employees
Used the Software for: 2+ years
Reviewer Source

Safety Texting Application

5.0 4 years ago

Comments: Very easy to setup, and sales reached out to me to provide a better plan for me.

Pros:

We use this service to send out mass safety alerts for Job sites. This has become a vital part of our safety culture and was extremely easy to set up. We used the out of the box groups and keywords to build our job site distribution lists.

Cons:

Better logging on all API calls and connections to Power BI

Austen
Talent Acquistion Manager in US
Transportation/Trucking/Railroad, 51–200 Employees
Used the Software for: 1-5 months
Reviewer Source

Alternatives Considered:

Great for mass texting - recruiting!

4.0 4 months ago

Comments: 9/10 experience! has made my life easier for texting my pipeline candiates

Pros:

Mass texting for recruiting! I use it for my pipeline and it is super helpful.

Cons:

That is does not have more detailed reports on how many individuals were texted versus just total messages.

CallFire Response

4 months ago

Hi Austen, Thank you for sharing your experience! We're glad to hear that EZ Texting has made recruiting easier for you and that you find our mass texting feature helpful. We appreciate your feedback on the reporting functionality. We're always looking for ways to improve, and your input is invaluable. If you have any other suggestions or need further assistance, we're here to help!

Susan
Director in US
Nonprofit Organization Management, Self Employed
Used the Software for: 2+ years
Reviewer Source

You get what you pay for

3.0 last year

Comments: My relationship is clearly one of love/hate.

Pros:

Easy to use platform with great analytics! If your needs are simple and straightforward, EZ Texting is the smart choice for your business.

Cons:

Customer service is severely lacking. If your needs are not the norm and work arounds are required, avoid the headaches and spend the money for a full service platform with great customer service.

David
CEO in US
E-Learning, Self Employed
Used the Software for: 1+ year
Reviewer Source

I've Enjoyed This For More Than A Year!

4.0 4 months ago

Comments: Overall, I like the service and have used it for more than a year now. Pricing is good, ability to send pics and emojis is definitely useful and has proven to increase open rates and engagement.

Pros:

I like being able to use it from the web.

Cons:

I wish the iPhone app was more user friendly and had tools like being able to send a group text, sort the messages by status, keep a "THREAD" going with an address more easily.

CallFire Response

4 months ago

Hi David, Thank you for your review and for being a loyal user for over a year! We're glad to hear that you find the platform useful and that features like sending pictures and emojis have helped boost your engagement. We appreciate your feedback on using the mobile app. Your insights are invaluable as we work to improve the features. If you have any other suggestions or need assistance, please reach out!

Master
head master in US
Health, Wellness & Fitness, 2–10 Employees
Used the Software for: 1-5 months
Reviewer Source

Great Experience with EZ Texting

5.0 4 months ago

Comments: My overall experience with EZ Texting has been great. The platform is easy to use, and it has made communication with my audience much more efficient. I've been able to quickly send out messages without any hassle, and the whole process has been smooth and reliable.

Pros:

What I liked most about EZ Texting is how incredibly user-friendly and intuitive the platform is. It makes sending messages to large groups quick and straightforward, even for someone with limited tech experience. The simplicity of the interface really stands out, making it easy to navigate and use effectively.

Cons:

So far, I haven't encountered any specific issues with EZ Texting. The platform has been working smoothly for my needs, and I haven't found anything that stands out as a downside yet. Overall, it's been a positive experience.

CallFire Response

4 months ago

Thank you for sharing your experience with EZ Texting! We're delighted to hear that you find the platform user-friendly and intuitive, making it easy to navigate and send messages efficiently. We're committed to maintaining that smooth and reliable experience for you. If you ever need any assistance or have questions, we're here to help!

Julie
President, Board of Directors in US
Civic & Social Organization, Self Employed
Used the Software for: 1-5 months
Reviewer Source

I highly recommend

5.0 4 months ago

Comments: I highly recommend it. I have implemented it with other clients (I also have a small marketing agency), and it's perfect. There are not too many bells and whistles, which I like. It just gets the job done very efficiently.

Pros:

It was very simple to setup and get up and running. Dumping our phone list was painless. I had our first text out in under 10 minutes. The reporting is almost immediate and keywords easy to implement. We use this in conjunction with a fraternal order and the golf league. It's ideal for keeping people informed and even the seniors have phones that receive texts. They love it.

Cons:

I haven't found anything not to like yet. Easy, cost-effective and does the job.

CallFire Response

4 months ago

Hi Julie, Thank you for your review! We’re delighted to hear that setting up EZ Texting was a breeze and that you were able to send out your first campaign so quickly. We are honored to have your recommendation. Please reach out if we can provide further support. Thanks again for your feedback!

Kathy
HR Generalist in US
Mechanical or Industrial Engineering, 51–200 Employees
Used the Software for: 2+ years
Reviewer Source

Get the Word Out

4.0 4 months ago

Comments: It is easy to use, easy to add employees to our group, and easy to set up texts for future releases. I'm very happy with it.

Pros:

It is so user friendly. We tried many platforms to communicate with our employees. This is the best.

Cons:

We have a small company, but we send a lot of texts. I wish there was an option to get more credits up front without having to go to a premium platform.

CallFire Response

4 months ago

Hi Kathy, Thank you for your great feedback! We're thrilled to hear that EZ Texting has been the best platform for communicating with your employees. We understand the importance of finding the right balance between budget and sending needs. If you'd like to explore plan options, please reach out to us at [email protected]. We’d love to help you find a plan that best meets your needs. We're here to support you!

Vickie
ER in US
Restaurants, 2–10 Employees
Used the Software for: 6-12 months
Reviewer Source

Review of EZ Texting

4.0 4 months ago

Comments: Good. One of the better platforms I've tested.

Pros:

Ability to send text messages from desktop and easilty include media/graphics.

Cons:

Inabiltiy to delete old texts that are not longer needed.

CallFire Response

4 months ago

Hi Vickie, Thank you for your review! It's great to hear you are enjoying EZ Texting and sending MMS messages. This is an excellent way to keep your contacts engaged. Thanks for your feedback on deleting old texts. We do offer the option to delete sent campaigns and close conversations in the Inbox. If you'd like to reach out to [email protected], we'd be happy to walk you through that process. We're here to help!

Natasha
COO in US
Nonprofit Organization Management, 2–10 Employees
Used the Software for: 2+ years
Reviewer Source

Texting groups simplified

5.0 2 months ago

Pros:

EZ Texting is simple to send out mass texts to many people. It is fast and convenient to use.

Cons:

I do not have any issues with EZ texting.

CallFire Response

4 days ago

Hi Natasha, Thank you for your reivew! We’re thrilled to hear that you find EZ Texting fast, convenient, and effective for sending mass texts. Making your communication simple and seamless is what we aim for. If there’s anything we can do to enhance your experience further, please don’t hesitate to let us know!

Tiffany
Tiffany
Owner- Social Media Marketing in US
Verified LinkedIn User
Nonprofit Organization Management, 11–50 Employees
Used the Software for: 1+ year
Reviewer Source

Beware: Your Unused Credits Expire!

3.0 6 years ago

Comments: Mass texting is a great business solution but I would be looking for another company to work with if it weren't basically impossible to do that without losing all of our following. Once you start with them, I don't see how you could ever switch to another company, so do your research. The other major con of EZ TEXT is that you can only run one company per account. So say for example, you own more than one restaurant and you need more than one account to sent out messages- you would have to have two separate accounts with this platform.

Pros:

It's relatively easy to learn how to use and the customer service chat works very quickly.

Cons:

BEWARE: If you don't use your credits within 12 months they will expire (in other words: if you don't text the entire amount of times/numbers that you have paid for within 12 months you're outta luck-- or money rather). Our company only lost about $100 but I imagine it could be alot more, depending on how much you are planning to text. When I called to try and figure out where all of my missing credits were, they offered to add the equivalent of $25 back to my account. This is technology- there is no reason why they couldn't just give me back all that I paid for, that was unused, as a one time courtesy. I was on a default setting to keep adding credits to my account when I got to a certain number. Don't get me wrong, I should have read the fine print, but NOBODY wants to pay for something that they don't get to use. If I wanted to do that, I would join a gym.

CallFire Response

6 years ago

Tiffany, sorry to hear about your credits expiring. We understand your frustration and invite you to reach out to our Account Management and Support Teams to discuss the specifics of our your account and help insure you're maximizing its most powerful tools too! Also, we love having multiple businesses run from a single account. In fact, our most successful clients are small to medium size business owners that utilize a single account to communicate with their customers across multiple locations. We also offer a white label solution that allows our clients to create and assign as many accounts as needed. Please know that we're here to help and available Monday through Friday, 9am to 8pm EST at (800)753-5732

Adam
Logistics Manager in US
Logistics & Supply Chain, 51–200 Employees
Used the Software for: 1-5 months
Reviewer Source

Works great but I pay often.

5.0 last year

Comments: It has been an overall good experience but I do not care much for the pricing.

Pros:

I like the ease of use of the product as well as the convenience of not having to send each of my employees a message.

Cons:

I don't like that I quickly run out of credits and have to buy more. I use my 500 monthly credits in less than 14 days.

Trish
Head of Marketing in US
Health, Wellness & Fitness, 11–50 Employees
Used the Software for: 6-12 months
Reviewer Source

Easy to Use, Recommend

5.0 last year

Comments: Overall I think it was a means to an end. I would recommend for those who need an immediate solution.

Pros:

It was fairly easy to use and to create text messages. We used it and zapped it to other software systems that would trigger the text messages. I liked the reporting.

Cons:

Some features were confusing. I didn't love the management of the contacts in the system.

Rachel
Crochet Artist in US
Apparel & Fashion, 2–10 Employees
Used the Software for: 6-12 months
Reviewer Source

Great For Texting Customers

4.0 last year

Pros:

It's very easy and convenient to have uploaded on the Ipad and text customers from, as well as receive texts from customers.

Cons:

The ads can sometimes be a bit frustrating, but nothing that can't be closed out easily.

Melissa
Owner in US
Medical Practice, 2–10 Employees
Used the Software for: 1-5 months
Reviewer Source

Alternatives Considered:

EZ Texting Review

5.0 last year

Comments: I think it’s easy to use and priced accordingly

Pros:

I like the ease of use and that it shows a preview of what your text will look like as you are creating it

Cons:

I do not like how difficult it is to remove contacts from a group list

Willie
Partner in US
Insurance, 11–50 Employees
Used the Software for: 6-12 months
Reviewer Source

Texting Software with Flexibility

5.0 4 years ago

Comments: As long as you're getting your money's worth out of the monthly fees, this is a great piece of software for direct sales, but if you're not sure you're going to use it all, do some shopping around to make sure that this is the best deal first. It's truly a great tool; I just wish the unused texts rolled over from month to month, even if there was a cap on how much could be accumulated.

Pros:

It was very easy to put together a text campaign, upload the information & store the contact information, and send out tailored messages. This is the one software I found that truly met all of my business needs.

Cons:

After not conducting campaigns for a couple months in a row, it was time for one with over 2,000 recipients. I was really looking forward to leveraging all of the functionality associated with EZ Texting. However, when I logged in to my account I realized that my unused messages did not carry forward from month to month. While that is in the disclosure (I found it when I went back looking for it after the fact) I was very disappointed that I'd just wasted several months of money. I was ready to recommend the software for use across our company, but this drawback had me quickly reconsidering the recommendation.

CallFire Response

2 years ago

Willie, Thank you so much for your review! We're glad you found EZ Texting intuitive and enjoyable! We're sorry to hear about your disappointment regarding the monthly credits not rolling over. While that is part of our agreement, we do offer additional "anytime credits" that don't expire for 12 months that some customers purchase ahead of time in case they're expecting to hold off on campaigns for a month but want to jump back in the next month with more messages. Let us know if this helps and we're also happy to have an agent reach out to discuss your plan further. Sincerely, Taylor

Karen
Administration in US
Nonprofit Organization Management, 11–50 Employees
Used the Software for: 2+ years
Reviewer Source

The best we have found!

4.0 5 years ago

Comments: Overall, we like EZ Texting much better than other apps we have looked at recently and/or tried.

Pros:

It’s great for most things we need for a texting application. We send out reminders for lunches and events and also invites for training classes we have. We add a key word and have it set up to auto reply back to texts we send out for training with links to being able to download the volunteer application ahead of training, etc. EZ Texting works great for these things and we use them often!!

Cons:

The thing I do not like is the difficulty to follow a conversation or to see when someone replies back to a text message for a training class. It can be done but it’s not very easy. Also, we have previously tried using another program for our departments since you can make (and see) small groups or teams. That program changed their structuring and we have been looking for something to replace it. EZ Texting does not have the same structure but we sure wish they did. We actually need a smaller package - we don’t use 1,000 texts a month so we overpay for what we actually need.

satpal
System Admin in US
Religious Institutions, 11–50 Employees
Used the Software for: 2+ years
Reviewer Source

Money RIPPERS...extravagant expensive.. Really BAD .. THEY WILL RIP YOU..

3.0 6 years ago

Comments: I beg you (Who is reading this - AVOID THEM ) I have been their customers for 2+ years and I have started at a low package. without any notification or anything I was robbed in the BRIGHT DAYLIGHT and

Pros:

Look for other Companies such as TWILIO, TXT180, TellMyCell. BUT not THESE PEOPLE "EZ Texting" OVERALL>> Extremely expensive. You will be forced to pay the EXTRA $$$$... Be aware: They have 2 or 3 companies under names as EZ texting or MOBOMIX. First, they will drop the price to win your confidence and then you will be Robbed in the BRIGHT DAYLIGHT. HIGHLY Recommended to Avoid Them.

Cons:

Scammers, Fake, THE MOST EXPENSIVE, unreliable, BAD ACCOUNT REPS. what else .. for a bad company or team of thugs

CallFire Response

6 years ago

Hi Satpal, we value your feedback and we sincerely apologize that you've had a bad experience. We understand that there may be things in the accounts that customers would like changes to and we are always striving to improve our process and service. We understand your frustration with the expiration of your credits, however, it's is a standard part of our Terms of Service that credits do expire within a certain period of time. As referenced in the last discussion, we're always happy to work to find an equitable solution for both yourself and our company. If you'd like, we're happy to have a manager reach out and discuss those options with you.

Kelly
Auctioneer in US
Supermarkets, 2–10 Employees
Used the Software for: 2+ years
Reviewer Source

NO Customer support

1.0 3 years ago

Comments: I called and said I wanted to setup a new account and was able to speak to someone. When I told her I needed support, she hung up on me.

Pros:

Easy to use when it works. If you need support, you are out of luck

Cons:

Has no customer service. My account is being double billed, I’ve call multiple times to support for a call back.

CallFire Response

2 years ago

Kelly, We sincerely apologize for your experience with our customer service representative. We take our customer's happiness very seriously and don't ever want them to have a negative experience with us. Our chat is open 9-5 EST, M-F and is our most efficient channel, we usually see users get connected to agents immediately there. First, if you're interested, we'd like to have an agent reach out and work with you directly on getting you reimbursed for being double billed. Second, if you're open to it, we'd like to offer you free credits. Please let us know. Sincerely, Taylor

Steve
Steve
Founder in US
Verified LinkedIn User
Media Production, 2–10 Employees
Used the Software for: 1+ year
Reviewer Source

Not enough bang for the buck

2.0 4 years ago

Comments: Just wish I had purchased something different. Not horrible but I could have done better

Pros:

At the time the price was right and it had the features I needed for a little project I was doing.

Cons:

Adding Keywords are expensive and their forms are clunky. They also have horrible integration with infusionsoft. I am about 3 months into an annual contract I will not renew the contract. If I could get even a partial refund I would get out now. There are simply better products out there with a lower price point.

CallFire Response

4 years ago

Hi Steve, Thank you for feedback! Your comments regarding our integrations, features, and the value of our product will definitely be examined as EZ Texting is always looking for ways to improve. With that said, I'm sorry to hear we missed the mark on providing value for your use case. We appreciate your insight and would like to hear more about your experience. We want to make this right, so please contact us by giving us a call at (800)753-5732 or chatting in on our website eztexting.com.

Donna
Office secretary in US
Religious Institutions, 2–10 Employees
Used the Software for: 6-12 months
Reviewer Source

Needs better clarity

3.0 3 years ago

Comments: When I tried to talk to someone about my problems I was passed around and no one wanted to deal with it.

Pros:

It was easy and we were able to reach all our members at once.

Cons:

I felt like things were not clear or easy to understand on the amount of usage or texts you were allowed to use per credit.

CallFire Response

2 years ago

Hey Donna, Thank you for your feedback! We're sorry to hear that you had difficulty getting clarity on our credit system. If you're open to it, I'm happy to have an agent reach out and discuss your specific credit package. I'm also adding a video here that breaks the credit system down further: https://www.eztexting.com/youtube/yt/I4KZePX_sRM Sincerely, Taylor

Luiggi
Project Manager in US
Computer Software, 2–10 Employees
Used the Software for: 1+ year
Reviewer Source

Review of EZ Texting from an Agency's perspective

5.0 5 years ago

Comments: We are solving a business problem for clients running contests and sweepstakes. SMS messages serve as the first response to consumers interested in being redirected to sites we built.

Pros:

The ease of use for training less technical people on how to buy keywords is excellent. The API is great to work with as well.

Cons:

The monthly cost of buying keywords gets cost prohibitive. I would love to have more keywords bundled in one price for campaigns that use the same keyword multiple times.

Lisette
Digital brand manager in US
Information Technology & Services, 51–200 Employees
Used the Software for: 2+ years
Reviewer Source

Easy to implement

5.0 4 years ago

Comments: Overall, really like EZ Texting - customer service is helpful if ever any issue.

Pros:

Very easy to deliver messages out, usually done within a very timely manner.

Cons:

Adding/removing contacts is more manual than I'd like, perhaps an updated integration of the interface? Wish mobile app was more helpful.

Kelly
Communications Director in US
Philanthropy, 2–10 Employees
Used the Software for: 2+ years
Reviewer Source
Source: SoftwareAdvice

The Best Pro is in their Name! So Easy to Use!

5.0 6 years ago

Comments: If you need to send a marketing message, a coupon for tracking purposes, or want to hear back directly from your customers, this is the best software on the market for those needs! I suggest creating a campaign around texting and offer discounts and coupons with codes you can track to see when is the best time for delivery, etc. and that is so super easy with EZ!

Pros:

This software is so very easy to use - for any level of marketing experience. Anyone trying to reach a mass amount of customers with one simple message should really consider texting software and EZ Texting is the best out there, hands down!

Cons:

I would like for there to be a way to send pictures universally through this software and there currently is not.

Jon
Manager in US
Retail, 51–200 Employees
Used the Software for: 1+ year
Reviewer Source

Almost perfect texting app!

5.0 5 years ago

Pros:

I love the ease of use of the interface, importing mass contacts, and the ability to export bounced messages.

Cons:

I wish the platform made it a little more intuitive to add a new solo contact with additional information while composing a message. For example, when I type a new phone number, I'd like it to prompt me for the person's name and other information right from within the compose window.

Thomas
Owner in US
Transportation/Trucking/Railroad, 2–10 Employees
Used the Software for: 6-12 months
Reviewer Source

Great product

5.0 4 years ago

Comments: It was good, my business was not successful but that’s my responsibility. For the time I used it it helped me a lot

Pros:

It’s easy to use. Can track the data and useful for my business

Cons:

Not much customer support, need to offer training videos

CallFire Response

2 years ago

Hey Thomas, Thank you so much for your review! We're so happy to hear that you're enjoying EZ Texting and find us...well, easy! For educational videos make sure to check out our website her: https://www.eztexting.com/why-ez-texting/video-tour as well as our youtube channel: https://www.youtube.com/user/EzTexting?app=desktop. Additionally, when it comes to customer support, we hear you and have actively made strides to hire more customer service agents while adding a chat feature to our website directly and customers can always reach us via our email: [email protected]. Thank you again for your feedback--we strive to grow with our customers! Sincerely, Taylor