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Brevo
What Is Brevo?
Grow with our Email Marketing Platform and forge lasting customer relationships with Brevo, the most approachable CRM suite. Build brilliant customer experiences across email, SMS, push, and more. Coalesce data sources for precise targeting and a single customer view. Automate, segment, and A/B test for campaigns tailored to your audience. Trusted by 500,000+ businesses worldwide, Brevo offers premium solutions and support to enhance clients’ marketing strategies and drive their ROI. Get in touch to learn more.
Who Uses Brevo?
All-in-one platform to manage your customer relationships via Email, SMS, Chat and more.
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Brevo
Other great alternatives to Brevo
Reviews of Brevo
Alternatives Considered:
Brevo offers what others do not free or at very reasonable price.
Comments: My overall experience has been smooth and very useful. I was able to transform a clients entire cold calling marketing to well organised and segmented email campaigns using only the free version.
Pros:
Comes with huge benefits 1. The free version has everything for contact management, marketing and sales that a small or medium business needs. No other CRM offers this. 2. The paid subscriptions are very cheap and the cheapest of them has tonnes of extra features, but costs very little. 3. Well organised and self explanatory, the tutorials are well-written and chat support is good. 4. Calling rates are pretty low and you get call recording with transcripts, a number, voic mail and other features at a very reasonable price 5. I love the automation page and I could build complex automations very simply using drag and drop tools. 6. I love the email templates and the many ways I can customise the different email fields. 7. You can add tasks, send email, add deals and see all interactions from the contact page. It is easy to add different types of fields to the contact page also.
Cons:
1. I would love inbuilt translation and soell-check
Affordable Marketing Solutions For Businesses
Comments: My experience is Brevo is very good. I have used it in my last project where we needed sms provider. It worked very well for us.
Pros:
1- Brevo combines email marketing with SMS campaigns, with this we can reach our users through multiple channels from a single platform. 2-It supports multiple languages, which makes it suitable for international business. 3- Affordable Pricing.
Cons:
1-Brevo offers email template, But they are basic compared to some competitors.
DO NOT WASTE YOUR TIME WITH BREVO!!!
Comments: Pretty aweful, especially when they stopped answering my emails. There is no way to contact them by phone or chat, or to get a manager to review our case.
Pros:
Really not much, they offer the basic functionality that you can find with anyone on the market
Cons:
Brevo can unilaterally cancel your account without any recourse. Let me tell you my story: I sent an email campaign and had 10 recipients who unsubscribed (over 2,500 contacts, so 0.4%), they cancel my account without any recourse and do not answer my emails. Not worth spending time with them, you should go to MailChimp or Omnisend instead.
Alternatives Considered:
Great Free Email option
Comments: I'm quite happy with Brevo, and will continue using it.
Pros:
The editor is easy to use and looks great. I can quickly use templates to put together emails. Pricing is reasonable.
Cons:
It has been difficult to use a custom domain with Brevo, it seemed to have deliverability issues. Also the way lists are organized is a bit odd.
Alternatives Considered:
Really happy to recommend
Comments: Excellent - totally fabulous. Really helpful company. Everyone was great
Pros:
Fabulous telephone support. Very easy but powerful software at a good price. I have reviewed lots of alternatives Very comprehensive for a small charity
Cons:
not many videos to watch on set up. It would be useful to have a checklist that would take you down a path to help you think through issues and how Brevo solves those questions
Better email marketing platform as they charge based on usage, not by number of contacts
Comments: Moved here from another platform for a fraction of the cost. They helped get a static IP acquired and helped with our initial campaigns so we would raise our reliability score.
Pros:
Pricing is based on email usage and not number of contacts. We want to GROW our business which means growing our contacts -- with other email marketing platforms, that becomes very expensive quickly.
Cons:
Seems the deliverability rates can be spotty.
Alternatives Considered:
A reliable and easy to use email marketing platform.
Comments: I've used Brevo before for my client's projects, and I find it reliable and easy to use. I general is a good platform.
Pros:
Ease of configuration, pricing and transactional emails.
Cons:
That resending a campaign to non-openers requires too many steps.
Alternatives Considered:
Brevo Review 01/03/2025
Comments: Brevo was my first effective CRM and that's why I still use it today
Pros:
Brevo is easy to interact with and I like the style.
Cons:
I think Brevo could be more customizable in plans and prices
Best email marketing tool i have used Brevo
Comments: I've had an amazing experience with Brevo! I love the automations, the stats, and the notifications it provides. The double opt-in feature is my favorite, and I use it a lot for easy email subscriptions.
Pros:
I've been using Brevo for a couple of years now and I absolutely love it. What really stands out to me is its simplicity. The user interface is so intuitive that I can easily understand almost every part of the platform. I'm a big fan of Brevo.
Cons:
When it comes to coupons, I don't have much to share right now because I've been concentrating more on what I actually need to use rather than what I already have.
Alternatives Considered:
"Email marketing"
Comments: I intergrated easy with woocommerce, Sending newsletters, transctional emails and live chat at our eshop. It give as a way to cummunicate with hour customers
Pros:
Its a complete marketing platform with Ease of Integration with woocommerce and easy user interface . I use it for newsletter 2-3 times a month. Also for statistic of woocommerce sales
Cons:
I would like better percentage if my emails not go to unwanted or junk email
Alternatives Considered:
Solid support and growth potential for independent business owners
Comments: I'm very happy to stay with Brevo as my emailing platform, despite the minor issues I've experienced. Customer support is quick to respond and always does their best to understand the problem and offer solutions - even if there is not always an easy resolve. I appreciate the fact that the platform is always improving and takes feedback into consideration. There's a good supply of self-help articles and easy channels for submitting a ticket or chatting to Customer Support. The Dashboard can sometimes be a bit confusing and difficult to navigate but on the whole it is user-friendly. Mostly I appreciate the fact that as a non-paying customer (at present, with hopes to grow a subscriber list so that I can afford a paid account) I have not felt marginalised, and feel equally welcome and supported on the platform.
Pros:
Brevo offers a range of options for both free and paying customers to communicate effectively with their clients/subscribers, and manage their contact lists. As an indie business owner, Brevo has made it possible for me to establish a reliable reputation with my subscribers by offering information in clean, fresh designs and with good deliverability rates.
Cons:
I've experienced most challenges on Brevo with the automation system. As far as I know, this is constantly being worked on and upgraded - unfortunately, it has led to some deliverability issues, 'broken' chains in the automation flow, and made it necessary for me to find manual work-arounds.
Alternatives Considered:
Mailing for memberships
Comments: Overall we have a fantastic experience with Brevo and will continue to use it for the foreseeable future.
Pros:
The ease of use and setting up of the system. It works well with our membership database by being easily updatable via an excel export/import function. It is highly configurable for setting up lists and filters allow us to tailor make our content for our subscribers. The price is also good in comparison with other platforms.
Cons:
If a contact changes their data within the brevo system we do not receive a report to show what has changed which would allow us to update our main database.
Better services but still a long way to go
Comments: It is good, as mentioned earlier we are also learning everyday just like Brevo. There's a room of improvement where you guys can actually look thru and get it sorted. But with new features like Whatsapp, Text and email related add-ons are also tremendous for a beginner/advance user to use it
Pros:
the interface is quite easy to understand, all the functions work smoothly! API control is also better than most of the Service providing companies
Cons:
The support team of INDIA specifically Noida Branch is very bad. They are actually least concerned about the customer experience. Also, the help articles of Brevo are not easy to understand. Most of the articles are very difficult to understand in spite of having help video which is irrelevant. Secondly, when you suspend any service to send an email to the customer stating that your services are closed and hence YOU HAVE TO REBUY THE SERVICES - which we usually don't get to see in the email. Third, make the user experience slightly smoother to use. Fourth, GDPR or Brevo Policy is based on EU which is usually different from Asian Countries so make some exceptions in terms of Mail sending.
Easiest and best tool to use for beginners, agencies and personal brands.
Comments:
Very good, its a fair pricing system. The Desktopapp is never down or lagging.
Overall one software in our techstack we dont think of changing and actually dont compare. Brevo always brings out new stuff you need.
Pros:
Ease of use of the product is the best. Brevo is the easiest to learn and use for non-technical people. Creating Campaigns through the multiple channels is great and the email campaigns templates are create. A lot of freedom to create and also with the Audience Creation super easy. We manage multiple clients and our own newsletter all in one brevo account.
Cons:
The Automations / Workflows and native Integrations could be better. We mostly do everything with Zapier but it would be nice to have more direct integrations and use Brevo even easier with our techstack.
Alternatives Considered:
Perfect email marketing software for medium-sized company with design in focus
Comments: We switched from Campaign Monitor to Brevo and are more than happy with this step. I took less than a week to set everything up and even without long training the team was able to send their first campaign. Thank you!
Pros:
I like the ease of use so that we can concentrate on design. Every technical aspect as delivery and spam prevention is managed by Brevo in the background and we can just use the software. Moreover I really like the backend-layout – by no means outdated. Thank you for developing the free shopware plugin. As a medium-sized company we rely on well integrated solutions and do not have a big budget for individual programming.
Cons:
EU privacy laws are complex and difficult to understand. As Brevo was founded in Europe, France I wish there would be a little more support/training or even software/cookie-solutions in this direction.
Affordable, User-Friendly, and Efficient: My Positive Experience with Brevo
Comments: My experience with Brevo has been extremely positive. From the start, I was impressed by the platform's competitive pricing, which offers excellent value, especially for small businesses like mine. The ease of use was another highlight; the intuitive interface allowed me to start creating and managing campaigns quickly, without any prior technical experience. Additionally, the ability to schedule campaigns efficiently helped me automate and optimize my marketing efforts, ensuring that messages reached the right audience at the ideal time.
Pros:
Interface is very easy to use, the price is quite competitive, and it includes advanced automation.
Cons:
The email campaign editor could include more features, and the advanced automation features are not very easy to learn.
Alternatives Considered:
Very good,cost effective and easy to use platform but needs some evolution.
Comments: Easy to use but need more tools as other platforms of the sector.
Pros:
Cost effective,easy to use,very good and quick communication from the support department.
Cons:
Need to give more ptions as Mailchimp platform for example.
Alternatives Considered:
Easy to use and great functions
Comments: I switched to Brevo from MailChimp and it is much easier to use, priced better and has more functionality
Pros:
Easy to use Great automation facilities Priced on emails sent rather than contacts stored
Cons:
I have not found any to date and I've been using Brevo for several years
Alternatives Considered:
The little big tool
Comments: Because of the kind of activity I perform with Brevo, I use the tool occasionally, but I don't need to be back to big tutorials since the tool is very intuitive. I need to better understand the use of the Contacts and how to fully leverage the mailing system (including the instant messaging part).
Pros:
An easy yet powerful tool; the free version provides a full range of tools that are very useful and reliable. Easy of use is another big plus.
Cons:
Of course the limitations of the free version affect my day-by-day, but nothing that cannot be handled. The building of Newsletters is not always straightforward because of the limitation of the graphic design tool, but that's acceptable. A better use of AI would probably be another plus.
Impressive email campaign management tool
Comments: With Brevo, we can quickly and easily create and send polished emails to large groups of recipients. It's fantastic to be able to sort the contact list by different criteria so you can send emails to the right people. It has other cool features that we don't use right now, but they're there. I can easily leverage communications across numerous channels by sharing your content on social media platforms like Facebook, LinkedIn, Twitter, etc. In addition to marketing and constituent communications, we use it for all other forms of email outreach.
Pros:
The ability to examine contact-specific metrics from email campaigns, such as who opened the email, who didn't, who clicked on the link, etc., is one of my favorite features of this platform. I can also see how well your campaign is doing because it automatically tracks its results. When it comes to email templates, you have a lot of choices. I like how easy it is to change the layout, color scheme, fonts and backgrounds. The interface is intuitive, and your work is saved in its current state if you need to pause in the middle of the process.
Cons:
Creating an email may require some graphic design skills. Sometimes it's more trouble than it's worth to drag and drop a bunch of images into the template. The mobile responsiveness is amazing, but there is room for improvement.
Easy, reliable, affordable.
Comments: Reliable, customer support could be improved, and it could offer more training to make certain features more intuitive.
Pros:
Brevo is an extremely comprehensive email marketing platform with interesting automation features. It offers very competitive pricing, allowing you to scale over time as both the number of contacts and functionalities grow. It pays great attention to email deliverability requirements, which is crucial, especially for accounts that send to large contact lists. You can collect contacts by creating forms directly within Brevo or through plugins for the most popular CMS platforms, such as WordPress. The automation features are particularly interesting because they allow you to manage the database with internal actions as well as automate external communications via email or SMS. The e-commerce integration is also very compelling, enabling the integration of coupons, products, and orders with the shop.
Cons:
The contact profiling could be improved, especially when it comes to creating and organizing CRM fields. The reporting section needs significant improvement if you want to monitor workflow performance and not just email campaign performance. Additionally, it offers a limited selection of actions and triggers in workflows.
A User-Friendly Email Marketing and CRM Tool
Comments: Overall, Brevo is a solid email marketing platform that is user-friendly for designers, offering a quick way to create attractive campaigns and manage client communication, but it may not offer the level of customization needed for highly intricate or visually complex designs.
Pros:
Allows graphic designers to create visually appealing email campaigns easily, with pre-designed templates and a drag-and-drop interface. The integration of email marketing with CRM features enables designers to understand their audience better and personalize design elements for higher engagement.
Cons:
The design capabilities can feel limited compared to more advanced design tools like Adobe Creative Cloud, especially for more complex, custom designs. The reporting features could also be more detailed to provide deeper insights into how specific design elements are performing.
Sales growth
Comments: It raised marketing to another, more modern level where it helps increase sales and where each function makes it easy to work on each process and more with excellent results.
Pros:
It is a platform that has helped me to better manage sales with perfect follow-up to each client and more personalized attention. Email marketing has been key to sales growth where each campaign has been successful and well received by all clients. Its ease of use is what I liked most from the beginning because it was easy to learn all its functions correctly.
Cons:
There is nothing wrong with Brevo, it has always been a good ally for me and I like all its features.
Still figuring out things but definitely it's worth trying for basic/ medium needs
Comments: I am still giving a chance and try not to lose hope in migrating form hubspot to brevo. Let's see, overall = I still have hopes
Pros:
Flexibility of adjusting the database to my need (attributes) and a good UI
Cons:
The ambiguity of how contacts and companies are linked and how to combine different needs of linking multiple entries to one entry and so on. I had some issues while uploading the file with companies. No reliable support from UI and several glitches (my understanding now is that it took much longer to upload the file but the notification bell said it's all done even though it wasn't). All in all some things can be improved in managing data and combining data. I am new to Brevo so I might find some other suggestions. Stay tunned:)
Alternatives Considered:
It has been so helpful
Comments: We use Brevo every week at least and sometimes more. It's efficient, good delivery, and the ability to personalise emails and automate emails is a huge plus.
Pros:
The ability to set up multiple lists without being charged extra is a big bonus for me.
Cons:
I wish they wouldn't keep updating the interface and moving features I am used to.
