---
description: Get detailed information about PlutoBa and how it can help you meet your business needs. Learn more about PlutoBa price, benefits, and disadvantages for businesses in Singapore.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: PlutoBa Pricing, Cost & Reviews - Capterra Singapore 2026
---

Breadcrumb: [Home](/) > [Influencer Marketing Software](/directory/31337/influencer-marketing/software) > [PlutoBa](/software/1086657/PlutoBa)

# PlutoBa

Canonical: https://www.capterra.com.sg/software/1086657/PlutoBa

> Influencer marketing tool that helps direct-to-consumer brands vet influencers via scoring, fake follower detection and outreach tools.
> 
> Verdict: Rated \*\*\*\* by 0 users. Top-rated for **Overall Quality**.

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## Overview

### Who Uses PlutoBa?

PlutoBa caters to DTC brands, marketing agencies, e-commerce companies, social media managers, and influencer marketing professionals.

## About the vendor

- **Company**: PlutoBa

## Commercial Context

- **Pricing model**:  (Free Trial)
- **Target Audience**: 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Angola, Argentina, Aruba, Australia, Austria, Bahamas, Bahrain, Belgium, Bermuda, Bosnia & Herzegovina, Botswana, Brazil, Bulgaria, Canada, Cayman Islands, Chile, China, Colombia, Costa Rica, Croatia and 68 more

## Features

- CRM
- Campaign Analytics
- Campaign Management
- Influencer Discovery
- Influencer Relationship Management
- Influencer Tracking
- ROI Tracking

## Support Options

- Email/Help Desk
- FAQs/Forum

## Category

- [Influencer Marketing Software](https://www.capterra.com.sg/directory/31337/influencer-marketing/software)

## Alternatives

1. [Brandwatch](https://www.capterra.com.sg/software/157048/brandwatch) — 4.2/5 (235 reviews)
2. [Post Affiliate Pro](https://www.capterra.com.sg/software/147442/post-affiliate-pro) — 4.7/5 (686 reviews)
3. [Brand24](https://www.capterra.com.sg/software/149054/brand24) — 4.7/5 (254 reviews)
4. [Referral Factory](https://www.capterra.com.sg/software/218230/referral-factory) — 4.8/5 (150 reviews)
5. [Grin](https://www.capterra.com.sg/software/173654/grin) — 4.7/5 (147 reviews)

## Links

- [View on Capterra](https://www.capterra.com.sg/software/1086657/PlutoBa)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.capterra.com/p/10037436/PlutoBa/> |
| en-AE | <https://www.capterra.ae/software/1086657/PlutoBa> |
| en-AU | <https://www.capterra.com.au/software/1086657/PlutoBa> |
| en-CA | <https://www.capterra.ca/software/1086657/PlutoBa> |
| en-GB | <https://www.capterra.co.uk/software/1086657/PlutoBa> |
| en-IE | <https://www.capterra.ie/software/1086657/PlutoBa> |
| en-IL | <https://www.capterra.co.il/software/1086657/PlutoBa> |
| en-IN | <https://www.capterra.in/software/1086657/PlutoBa> |
| en-NZ | <https://www.capterra.co.nz/software/1086657/PlutoBa> |
| en-SG | <https://www.capterra.com.sg/software/1086657/PlutoBa> |
| en-ZA | <https://www.capterra.co.za/software/1086657/PlutoBa> |

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