--- description: Get detailed information about Smaply and how it can help you meet your business needs. Learn more about Smaply price, benefits, and disadvantages for businesses in Singapore. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Smaply Pricing, Cost & Reviews - Capterra Singapore 2026 --- Breadcrumb: [Home](/) > [Customer Experience Software](/directory/30671/customer-experience/software) > [Smaply](/software/177161/smaply) # Smaply Canonical: https://www.capterra.com.sg/software/177161/smaply Page: 1 / 2\ Next: [Next page](https://www.capterra.com.sg/software/177161/smaply?page=2) > Create journey managent systems visualizing opportunities and pain points. Connect them and share maps with peers and clients. > > Verdict: Rated **4.4/5** by 20 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Who Uses Smaply? Smaply is a journey mapping \& management tool to improve the customer experience. The tool is designed for companies with CX teams that collaborate on maps and share progress with others. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.4/5** | 20 Reviews | | Ease of Use | 4.0/5 | Based on overall reviews | | Customer Support | 4.5/5 | Based on overall reviews | | Value for Money | 3.9/5 | Based on overall reviews | | Features | 3.8/5 | Based on overall reviews | | Recommendation percentage | 70% | (7/10 Likelihood to recommend) | ## About the vendor - **Company**: More than Metrics - **Location**: Innsbruck, Austria - **Founded**: 2012 ## Commercial Context - **Starting Price**: €0.00 - **Pricing model**: Per User (Free version available) (Free Trial) - **Pricing Details**: Pricing is based on an annual or monthly subscription with 4 tiers determined by the number of editors. - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: English - **Available Countries**: Afghanistan, Albania, Algeria, Angola, Antigua & Barbuda, Argentina, Armenia, Australia, Austria, Azerbaijan, Bahamas, Bangladesh, Barbados, Belarus, Belgium, Belize, Benin, Bhutan, Bolivia, Bosnia & Herzegovina and 139 more ## Features - Collaboration Tools - Customer Experience Management - Customer History - Customer Profiles - Customizable Templates - Data Import/Export - Data Visualization - Drag & Drop - Multi-Channel Data Collection - Negative Feedback Management - Performance Metrics - Real-Time Analytics - Reporting/Analytics - Sentiment Analysis - Surveys & Feedback - Third-Party Integrations - User Journeys - Visual Analytics - Website Analytics ## Integrations (19 total) - Asana - Azure DevOps Server - Figma - Google Analytics 360 - Google Docs - Google Sheets - Google Slides - Jira - Linear - Microsoft 365 - Microsoft Excel - Miro - Mural - OneDrive - Powerbird ... and 4 more integrations ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support ## Category - [Customer Experience Software](https://www.capterra.com.sg/directory/30671/customer-experience/software) ## Related Categories - [Customer Experience Software](https://www.capterra.com.sg/directory/30671/customer-experience/software) - [Customer Journey Mapping Tools](https://www.capterra.com.sg/directory/31537/customer-journey-mapping-tools/software) - [Customer Satisfaction Software](https://www.capterra.com.sg/directory/30541/customer-satisfaction/software) - [Customer Engagement Software](https://www.capterra.com.sg/directory/30906/customer-engagement/software) - [Personalisation Software](https://www.capterra.com.sg/directory/30965/personalization/software) ## Alternatives 1. [Miro](https://www.capterra.com.sg/software/128955/miro) — 4.7/5 (1680 reviews) 2. [Hotjar](https://www.capterra.com.sg/software/163516/hotjar) — 4.6/5 (539 reviews) 3. [Lucky Orange](https://www.capterra.com.sg/software/150695/lucky-orange) — 4.7/5 (260 reviews) 4. [Pendo](https://www.capterra.com.sg/software/151951/pendo-platform) — 4.5/5 (238 reviews) 5. [Indeemo](https://www.capterra.com.sg/software/205445/indeemo) — 4.8/5 (45 reviews) ## Reviews ### "Probably the best customer journey mapping platform out there" — 5.0/5 > **Jonathan** | *23 February 2025* | Design | Recommendation rating: 10.0/10 > > **Pros**: Ease of setting up your own custom swimlanes > > **Cons**: Sharing - a few more options would be great > > For a midsize financial services I lead a project to capture the total As-Is journey. Keeping the document current is the number 1 goal. Smaply makes that a doddle. It's worth saying that \[sensitive content hidden\] is very helpful. ----- ### "Smaply for Customer Experience" — 4.0/5 > **Chris** | *24 September 2021* | Information Technology & Services | Recommendation rating: 8.0/10 > > **Pros**: Simple to learn and use - very intuitive Extensive journey mapping coverage Collaboration > > **Cons**: No persona templates so a lot of repetitive data entry required Collaboration can lock you out of models. Multiple parties cannot collaborate simultaneously Pricing is on the steep side > > The development of an understanding of customer experiences today for a persona and the development of a vision that addresses the main pitfalls and aims for strong, consistent experiences ----- ### "Difficult UI" — 3.0/5 > **Henrik** | *3 December 2019* | Design | Recommendation rating: 4.0/10 > > **Pros**: Ability to build both Customer Journey Maps, Personas as well as Stakeholder Maps. The latter part gives a super useful high level picture of the relationship between parties. > > **Cons**: The UI is super old looking and not that inspiring. Personas are a bit cumbersome to use and CJM tool is completely in the woods. We rejected the tool due to the complexity of the CJM tool. > > Seemed super easy at first, but when we got into details we struggled to maintain momentum. The poor experience was a blocker to us. ----- ### "Smaply 3.0 awaited :)" — 4.0/5 > **Marco** | *24 September 2021* | Design | Recommendation rating: 7.0/10 > > **Pros**: Very solid user-experience structure. Quite a bug free app. > > **Cons**: UX: quite old fashioned, not so easy to interact with, it should be updated. Integrations: that should be improved, videos, prototypes, live data from analytics should all be rendered in the preview mode. Richer icons and image libraries. No data structure: the data user generates and input into the lanes should be reusable; they should be some sort of entries from a db (ie. Airtable) in order to let user structure more flexible outputs (ie. markdown); putting together a db data structure and the user journey/service blueprint views would let Smaply be quite the definitive tool. Add "User flow" (with branches) as a new way to design a more mobile app/website/digital application user experiences. > > At the end of the day Smaply is a very effective design tool that let's you share a vision of what I consider a "too much static" idea of what a user experience is. Thing is, ok, you've done your job, the user experience is well designed but it's all very "static"; what if I design 30 to 40 user journeys, how do I go looking for patterns? What if I design several Service Blueprints and I want to know how this or that company capability is involved? How do I search for data if what I get is just a beautiful drawing? Right now we design user journeys on Google Sheet in order to get a more "data" format the can be filtered and visualize with charts and stuff like that. ----- ### "The best Journey Mapping tool hands down" — 5.0/5 > **Gerry** | *6 October 2021* | Design | Recommendation rating: 10.0/10 > > **Pros**: The standardized way of working. The guided approach to doing things. > > **Cons**: Lack of tablet functionality but must of the work is desktop based anyway > > Fantastic. It's a brilliant company who get what I try to do with organisations. I see them as partners in many ways. ----- Page: 1 / 2\ Next: [Next page](https://www.capterra.com.sg/software/177161/smaply?page=2) ## Links - [View on Capterra](https://www.capterra.com.sg/software/177161/smaply) ## This page is available in the following languages | Locale | URL | | da | | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fi | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | nb | | | nl | | | nl-BE | | | pl | | | pt | | | pt-PT | | | sv | | | tr | | ----- ## Structured Data