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Capterra Guidelines For Product Listings
Welcome to Capterra. Please take time to read our Product Listing Guidelines.
These Guidelines for Product Listings (“Guidelines”), which are incorporated by this reference into the General Vendor Terms, govern the use of our Sites, Services and Content by Capterra and Group Companies and all software vendors, both Basic and Upgraded (“Vendors”).
Product Listings are high level descriptions of Vendor’s products (including vendor name & logo, product name & description, screenshots) created by Capterra or Vendor and featured in Capterra’s online software directories.
For a glossary of additional Capterra definitions used in these Guidelines, please click here.
Product Listing Creation:
In order to be a comprehensive resource for software buyers, we endeavour to include all software product listings that are currently being marketed/sold and fit in a category. We determine in our sole discretion whether a product is a fit for a Category through research on the Vendor’s website. We will either create these listings from publicly available information or work with the software vendor to create and/or update a list that is accurate and best reflects the products’ features and differentiation.
Criteria for Posting Product Listings on our Sites:
Our aim is to list all business to business (B2B) software solutions that fit within one or more of our categories. We owe no obligation to you to achieve this aim. In our sole discretion, criteria for inclusion on our Site may include:
It is a B2B solution – we endeavour not to list personal productivity solutions and/or personal apps.
It is a packaged (pre-built / off-the-shelf) solution – we endeavour not to list custom-made/bespoke developers.
It should fit, at our sole discretion, within one of the existing software categories (“Directories”).
It should be publicly available and out of Beta testing.
It should be listed as a product by the Vendor – we endeavour not to list resellers, integrators, consultants or other third parties unless the Vendor authorizes a reseller to list the product on their behalf.
Product Listing Removal:
At Vendor Request: In keeping with our goal to be a comprehensive resource for software buyers, we aim, subject to our compliance with applicable laws, to not remove Product Listings that are currently being marketed/sold and fit in a category. We may work with the Vendor to update the listing to ensure it is accurate and best reflects the product’s features and differentiation.
If a Vendor is no longer in business and/or the product listed is no longer being sold (as reflected on the company website), we may review and remove the product listing from the catalog.
If, through the course of on-going maintenance and review of our catalog, we discover that an existing product listing no longer fits in a category and/or is not a legitimate, packaged B2B product, it may be reviewed and removed.
At Capterra’s Discretion: We reserve the right to modify or remove your Product Listing and/or Product Profile if, in our sole discretion, the listing or profile fails to comply with these Guidelines. We generally do not remove Vendor Product Listings or Product Profiles unless we determine in our sole discretion: (i) the Product Listing or Product Profile does not fit within one of the Directories; or (ii) there is evidence to demonstrate that the Vendor’s product is no longer actively being marketed and/or sold to the public.
Product Listing Guidelines: For additional guidance on these Guidelines please contact [email protected]
- Do ensure the product description is unique (not copied from another site) and a true product overview and you are authorised to provide such content to us.
- Do ensure product name matches product name on Vendor’s Site.
- Do ensure that destination URLs work and point to Vendor’s Site.
- Do use standard spelling and grammar.
- Do not use marketing or subjective text in product and company name (e.g., award-winning).
- Do not use offensive, obscene or defamatory language or promote feelings of enmity, hatred or ill-will between different groups of persons.
- Do not include personally identifiable information in product description (phone, email, fax, URL).
- Do not include suffixes in company name (e.g., no Inc, Corporation, LLC, etc.).
- Do not use repeated or unnecessary punctuation marks.
- Do not use line breaks.
- Do not use symbols or characters.
- Do not use excessive capitalization.
- Do not use HTML tags.
In our ongoing efforts to adhere to applicable law and be transparent about our operations, we may make changes to these Product Listing Guidelines. We will post notice of such changes on our Site at least 7 days prior to any modifications which we reasonably consider may materially adversely affect you and you are encouraged to consult these Guidelines periodically to be aware of those changes. If we amend these terms and you do not agree to the new terms, you must immediately cease using our Sites and/or Services. Your use of our Capterra Sites and/or Services after such notice has posted constitutes your acceptance of the updated Product Listing Guidelines. When accessing our Services for the first time, you will be given the option to acknowledge and agree to these Product Listing Guidelines.
Terms Last Updated: November 2020