---
description: Side-by-side comparison of Salesforce Marketing Cloud vs ActiveCampaign. Learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in Singapore.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Salesforce Marketing Cloud vs ActiveCampaign Comparison - Capterra Singapore 2026
---

Breadcrumb: [Home](/) > [Email Marketing Software](/directory/30013/email-marketing/software) > [Salesforce Marketing Cloud \<span\>vs\</span\> ActiveCampaign](https://www.capterra.com.sg/compare/7723/79367/salesforce-marketing-cloud/vs/activecampaign)

# Compare Salesforce Marketing Cloud vs ActiveCampaign

Canonical: https://www.capterra.com.sg/compare/7723/79367/salesforce-marketing-cloud/vs/activecampaign

> Detailed comparison between Salesforce Marketing Cloud and ActiveCampaign. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Salesforce Marketing Cloud | ActiveCampaign |
| **Overall rating** | 4.2/5 | 4.6/5 |
| **Total Reviews** | 532 | 2570 |
| **Starting Price** | US$25.00 | US$15.00 |
| **Free Trial** | No | Yes |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation, Videos |

## Best for

### Salesforce Marketing Cloud

Designed for small and midsize businesses in various industries.

### ActiveCampaign

Small to midsize businesses through enterprise organizations across ecommerce, retail, education, fitness, SaaS, agencies, franchises, and non-profits. Serves customers in more than 170 countries.

## Key features

### Salesforce Marketing Cloud

- API
- Archiving & Retention
- Campaign Planning
- Campaign Scheduling
- Channel Management
- Customizable CTAs
- Customizable Reports
- Data Recovery
- Email Monitoring
- Engagement Tracking
- For Startups
- Lead Capture
- Lead Management
- Monitoring
- Personalization
- Real-Time Data
- Sales Activity Management
- Segmentation
- Social Marketing
- Website Visitor Tracking

### ActiveCampaign

- API
- Archiving & Retention
- Campaign Planning
- Campaign Scheduling
- Channel Management
- Customizable CTAs
- Customizable Reports
- Data Recovery
- Email Monitoring
- Engagement Tracking
- For Startups
- Lead Capture
- Lead Management
- Monitoring
- Personalization
- Real-Time Data
- Sales Activity Management
- Segmentation
- Social Marketing
- Website Visitor Tracking

## Links

- [View Salesforce Marketing Cloud Profile](https://www.capterra.com.sg/software/7723/salesforce-marketing-cloud)
- [View ActiveCampaign Profile](https://www.capterra.com.sg/software/79367/activecampaign)
- [View Original Comparison](https://www.capterra.com.sg/compare/7723/79367/salesforce-marketing-cloud/vs/activecampaign)

-----

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