---
description: Side-by-side comparison of Emma by Marigold vs Mailchimp. Learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in Singapore.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Emma by Marigold vs Mailchimp Comparison - Capterra Singapore 2026
---

Breadcrumb: [Home](/) > [Email Marketing Software](/directory/30013/email-marketing/software) > [Emma by Marigold \<span\>vs\</span\> Mailchimp](https://www.capterra.com.sg/compare/75428/110228/emma/vs/mailchimp)

# Compare Emma by Marigold vs Mailchimp

Canonical: https://www.capterra.com.sg/compare/75428/110228/emma/vs/mailchimp

> Detailed comparison between Emma by Marigold and Mailchimp. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Emma by Marigold | Mailchimp |
| **Overall rating** | 4.2/5 | 4.5/5 |
| **Total Reviews** | 156 | 17603 |
| **Starting Price** | US$99.00 | US$13.00 |
| **Free Trial** | No | Yes |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep) | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat |
| **Training** | Live Online, Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Best for

### Emma by Marigold

Execute best-in-class relationship marketing strategies with an email marketing solution purpose-built for higher education, franchises, non-profits, and distributed businesses.

### Mailchimp

Mailchimp streamlines business operations by connecting over 11M companies worldwide with customers, allowing sales, creating and launching effective marketing campaigns in a single platform.

## Key features

### Emma by Marigold

- API
- Activity Tracking
- Archiving & Retention
- Behavior Analytics
- Campaign Planning
- Campaign Scheduling
- Channel Management
- Customer Database
- Customizable CTAs
- Customizable Reports
- Email Management
- Engagement Tracking
- Lead Capture
- Lead Management
- Personalization
- Real-Time Data
- Scheduled Messaging
- Scheduling
- Segmentation
- Subscriber Management

### Mailchimp

- API
- Activity Tracking
- Archiving & Retention
- Behavior Analytics
- Campaign Planning
- Campaign Scheduling
- Channel Management
- Customer Database
- Customizable CTAs
- Customizable Reports
- Email Management
- Engagement Tracking
- Lead Capture
- Lead Management
- Personalization
- Real-Time Data
- Scheduled Messaging
- Scheduling
- Segmentation
- Subscriber Management

## Links

- [View Emma by Marigold Profile](https://www.capterra.com.sg/software/75428/emma)
- [View Mailchimp Profile](https://www.capterra.com.sg/software/110228/mailchimp)
- [View Original Comparison](https://www.capterra.com.sg/compare/75428/110228/emma/vs/mailchimp)

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