---
description: Side-by-side comparison of Kochava vs GroundTruth. Learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in Singapore.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Kochava vs GroundTruth Comparison - Capterra Singapore 2026
---

Breadcrumb: [Home](/) > [Mobile Analytics Software](/directory/30936/mobile-analytics/software) > [Kochava \<span\>vs\</span\> GroundTruth](https://www.capterra.com.sg/compare/171691/177731/unified-audience-platform/vs/groundtruth)

# Compare Kochava vs GroundTruth

Canonical: https://www.capterra.com.sg/compare/171691/177731/unified-audience-platform/vs/groundtruth

> Detailed comparison between Kochava and GroundTruth. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Kochava | GroundTruth |
| **Overall rating** | 4.6/5 | 4.6/5 |
| **Total Reviews** | 25 | 22 |
| **Starting Price** | US$100.00 | - |
| **Free Trial** | Yes | No |
| **Free Version** | Yes | No |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, Phone Support, 24/7 (Live rep) | Email/Help Desk, Knowledge Base, Chat |
| **Training** | In Person, Live Online, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Best for

### Kochava

Cloud-based system that provides digital marketers, analysts, and advertising agencies with unified audience platform including data management or onboarding, cross-device \&amp; configurable attribution.

### GroundTruth

Brands, agencies, small businesses, publishers, channel partners, and non-profits.

## Key features

### Kochava

- API
- Alerts/Notifications
- Attribution Modeling
- Audience Targeting
- Campaign Analytics
- Campaign Management
- Channel Management
- Customizable Reports
- Data Source Connectors
- Lead Management
- Monitoring
- Multi-Channel Marketing
- ROI Tracking
- Real-Time Analytics
- Real-Time Data
- Reporting & Statistics
- Reporting/Analytics
- Revenue Tracking
- Uninstall Tracking

### GroundTruth

- API
- Alerts/Notifications
- Audience Targeting
- Campaign Analytics
- Campaign Management
- Multi-Channel Marketing
- ROI Tracking
- Real-Time Analytics
- Reporting & Statistics
- Reporting/Analytics
- Trade Area Analysis

## Links

- [View Kochava Profile](https://www.capterra.com.sg/software/171691/unified-audience-platform)
- [View GroundTruth Profile](https://www.capterra.com.sg/software/177731/groundtruth)
- [View Original Comparison](https://www.capterra.com.sg/compare/171691/177731/unified-audience-platform/vs/groundtruth)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Kochava vs GroundTruth Comparison - Capterra Singapore 2026","description":"Side-by-side comparison of Kochava vs GroundTruth. Learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in Singapore.","url":"https://www.capterra.com.sg/compare/171691/177731/unified-audience-platform/vs/groundtruth","about":[{"@id":"https://www.capterra.com.sg/software/171691/unified-audience-platform#software"},{"@id":"https://www.capterra.com.sg/software/177731/groundtruth#software"}],"breadcrumb":{"@id":"https://www.capterra.com.sg/compare/171691/177731/unified-audience-platform/vs/groundtruth#breadcrumblist"},"@id":"https://www.capterra.com.sg/compare/171691/177731/unified-audience-platform/vs/groundtruth#webpage","@type":["WebPage","CollectionPage"],"isPartOf":{"@id":"https://www.capterra.com.sg/#website"},"publisher":{"@id":"https://www.capterra.com.sg/#organization"},"inLanguage":"en-SG"},{"name":"Kochava","description":"The Kochava platform is a comprehensive set of measurement and targeting tools for app marketers. Kochava gives marketers and app developers real-time visualizations of mobile app campaign performance and engagement for precise audience creation, targeting, and prevention of mobile ad fraud. Kochava is integrated with thousands of networks and publishers and compiles a quarterly report of the top performers delivering quality campaign data to marketers.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/1c6e5b58-77ae-4abb-84ff-5e3a32ebc6d7.png","url":"https://www.capterra.com.sg/software/171691/unified-audience-platform","@id":"https://www.capterra.com.sg/software/171691/unified-audience-platform#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.com.sg/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.6,"bestRating":5,"ratingCount":25},"offers":{"price":"100","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Apple, Windows, Android, Platform ios, Platform ipad"},{"name":"GroundTruth","description":"GroundTruth is an advertising platform that turns real-world behavior into marketing that drives in-store visits and other real business results.\nWe use observed real-world consumer behavior, including location and purchase data, to create targeted advertising campaigns across all screens, measure how consumers respond, and uncover unique insights to help optimize ongoing and future marketing efforts. With this focus on media, measurement, and insights, we provide marketers with tools to deliver media campaigns that drive measurable impact, such as in-store visits, sales, and more. \n\nLearn more at groundtruth.com.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/49280eab-3491-432a-8e2c-002d95697800.png","url":"https://www.capterra.com.sg/software/177731/groundtruth","@id":"https://www.capterra.com.sg/software/177731/groundtruth#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.com.sg/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.6,"bestRating":5,"ratingCount":22},"operatingSystem":"Cloud"},{"@id":"https://www.capterra.com.sg/compare/171691/177731/unified-audience-platform/vs/groundtruth#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Mobile Analytics Software","position":2,"item":"/directory/30936/mobile-analytics/software","@type":"ListItem"},{"name":"Kochava vs GroundTruth","position":3,"item":"https://www.capterra.com.sg/compare/171691/177731/unified-audience-platform/vs/groundtruth","@type":"ListItem"}]}]}
</script>
