---
description: Side-by-side comparison of Universal vs WhatsApp. Learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in Singapore.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Universal vs WhatsApp Comparison - Capterra Singapore 2026
---

Breadcrumb: [Home](/) > [Live Chat Software](/directory/30797/live-chat/software) > [Universal \<span\>vs\</span\> WhatsApp](https://www.capterra.com.sg/compare/158089/180345/universal/vs/whatsapp)

# Compare Universal vs WhatsApp

Canonical: https://www.capterra.com.sg/compare/158089/180345/universal/vs/whatsapp

> Detailed comparison between Universal and WhatsApp. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Universal | WhatsApp |
| **Overall rating** | 4.3/5 | 4.7/5 |
| **Total Reviews** | 3 | 16359 |
| **Starting Price** | US$9.00 | - |
| **Free Trial** | Yes | No |
| **Free Version** | Yes | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Chat |
| **Training** | In Person, Documentation | Not Offered |

## Best for

### Universal

\- Websites offering client support&#10;- Websites looking to increase their sales&#10;- Admins who want to know how their website is performing&#10;- Admins who want to monitor their website from their phone

### WhatsApp

WhatsApp is used by customer service departments, marketing teams, sales organizations, e-commerce companies, banks, retailers, and businesses seeking to engage customers at scale.

## Key features

### Universal

- Canned Responses
- Real-time Consumer-facing Chat
- Screen Sharing
- Transfers/Routing

### WhatsApp

- @mentions
- API
- Audio Calls
- CRM
- Canned Responses
- Chat/Messaging
- Collaboration Tools
- Multi-Channel Communication
- On-Demand Communications
- Personalization
- Project Management
- Real-Time Chat
- Real-time Consumer-facing Chat
- Reminders
- SMS Messaging
- Screen Sharing
- Search/Filter
- Video Conferencing
- Video Support

## Links

- [View Universal Profile](https://www.capterra.com.sg/software/158089/universal)
- [View WhatsApp Profile](https://www.capterra.com.sg/software/180345/whatsapp)
- [View Original Comparison](https://www.capterra.com.sg/compare/158089/180345/universal/vs/whatsapp)

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