---
description: Side-by-side comparison of CleverTap vs SplitMetrics Optimize. Learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in Singapore.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: CleverTap vs SplitMetrics Optimize Comparison - Capterra Singapore 2026
---

Breadcrumb: [Home](/) > [Mobile Marketing Software](/directory/31308/mobile-marketing/software) > [CleverTap \<span\>vs\</span\> SplitMetrics Optimize](https://www.capterra.com.sg/compare/155737/157765/clevertap/vs/splitmetrics)

# Compare CleverTap vs SplitMetrics Optimize

Canonical: https://www.capterra.com.sg/compare/155737/157765/clevertap/vs/splitmetrics

> Detailed comparison between CleverTap and SplitMetrics Optimize. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | CleverTap | SplitMetrics Optimize |
| **Overall rating** | 4.4/5 | 4.0/5 |
| **Total Reviews** | 59 | 1 |
| **Starting Price** | - | US$4,999.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, 24/7 (Live rep), Chat |
| **Training** | In Person, Live Online, Webinars, Documentation | Live Online, Webinars, Documentation |

## Best for

### CleverTap

CleverTap is built for B2C brands and used by teams responsible for retention, growth, engagement. That includes marketing, product, growth, retention, teams across multiple industries.

### SplitMetrics Optimize

Mobile-first companies and brands looking to build and scale their go-to-market engine.

## Key features

### CleverTap

- A/B Testing
- API
- Access Controls/Permissions
- Activity Tracking
- Campaign Segmentation
- Cohort Analysis
- Conversion Rate Optimization
- Customizable Reports
- Engagement Tracking
- Mobile Access
- Multi-Channel Marketing
- Performance Metrics
- Predictive Analytics
- Real-Time Analytics
- Real-Time Data
- Real-Time Reporting
- Reporting & Statistics
- Reporting/Analytics
- Revenue Tracking
- Uninstall Tracking

### SplitMetrics Optimize

- A/B Testing
- API
- Access Controls/Permissions
- Activity Tracking
- Campaign Segmentation
- Cohort Analysis
- Conversion Rate Optimization
- Customizable Reports
- Engagement Tracking
- Mobile Access
- Multi-Channel Marketing
- Performance Metrics
- Predictive Analytics
- Real-Time Analytics
- Real-Time Data
- Real-Time Reporting
- Reporting & Statistics
- Reporting/Analytics
- Revenue Tracking
- Uninstall Tracking

## Links

- [View CleverTap Profile](https://www.capterra.com.sg/software/155737/clevertap)
- [View SplitMetrics Optimize Profile](https://www.capterra.com.sg/software/157765/splitmetrics)
- [View Original Comparison](https://www.capterra.com.sg/compare/155737/157765/clevertap/vs/splitmetrics)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"CleverTap vs SplitMetrics Optimize Comparison - Capterra Singapore 2026","description":"Side-by-side comparison of CleverTap vs SplitMetrics Optimize. Learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in Singapore.","url":"https://www.capterra.com.sg/compare/155737/157765/clevertap/vs/splitmetrics","about":[{"@id":"https://www.capterra.com.sg/software/155737/clevertap#software"},{"@id":"https://www.capterra.com.sg/software/157765/splitmetrics#software"}],"breadcrumb":{"@id":"https://www.capterra.com.sg/compare/155737/157765/clevertap/vs/splitmetrics#breadcrumblist"},"@id":"https://www.capterra.com.sg/compare/155737/157765/clevertap/vs/splitmetrics#webpage","@type":["WebPage","CollectionPage"],"isPartOf":{"@id":"https://www.capterra.com.sg/#website"},"inLanguage":"en-SG","publisher":{"@id":"https://www.capterra.com.sg/#organization"}},{"name":"CleverTap","description":"CleverTap is the modern, integrated, Retention Cloud that empowers digital consumer brands increase customer retention and lifetime value. For brands that understand and value user retention, CleverTap drives context and individualization with the help of a unified, deep data layer, AI/ML powered insights &amp; automation. \n\nPowered by TesseractDB (TM), the world’s first purpose-built database for user engagement &amp; retention, CleverTap delivers incredible performance, and lightning-fast processing.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/4fdba0a6-02d3-49ea-8070-bc609b99497e.png","url":"https://www.capterra.com.sg/software/155737/clevertap","@id":"https://www.capterra.com.sg/software/155737/clevertap#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.capterra.com.sg/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.4,"bestRating":5,"ratingCount":59},"operatingSystem":"Cloud, Apple, Windows, Linux, Android, Platform ios, Platform ipad"},{"name":"SplitMetrics Optimize","description":"SplitMetrics Optimize is a platform for fast and easy mobile apps and game launch, app store optimization, and growth on the App Store and Google Play. \nThe platform provides 30K+ types of A/B tests to validate ideas, plot, design or features and make data-driven decisions based on the results that are only visible to you. \nThe tool helps to improve each element of the product, search, and category pages to achieve a proven 63% conversion rate uplift and get to the top 1% of most downloaded apps","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/b08f4275-4fa2-4e43-bf21-41eae4c6612e.png","url":"https://www.capterra.com.sg/software/157765/splitmetrics","@id":"https://www.capterra.com.sg/software/157765/splitmetrics#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.capterra.com.sg/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.0,"bestRating":5,"ratingCount":1},"offers":{"price":"4999","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"@id":"https://www.capterra.com.sg/compare/155737/157765/clevertap/vs/splitmetrics#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Mobile Marketing Software","position":2,"item":"/directory/31308/mobile-marketing/software","@type":"ListItem"},{"name":"CleverTap vs SplitMetrics Optimize","position":3,"item":"https://www.capterra.com.sg/compare/155737/157765/clevertap/vs/splitmetrics","@type":"ListItem"}]}]}
</script>
