---
description: Side-by-side comparison of Braze vs Freshsales. Learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in Singapore.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Braze vs Freshsales Comparison - Capterra Singapore 2026
---

Breadcrumb: [Home](/) > [Marketing Automation Software](/directory/6/marketing-automation/software) > [Braze \<span\>vs\</span\> Freshsales](https://www.capterra.com.sg/compare/155423/155563/appboy/vs/freshsales)

# Compare Braze vs Freshsales

Canonical: https://www.capterra.com.sg/compare/155423/155563/appboy/vs/freshsales

> Detailed comparison between Braze and Freshsales. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Braze | Freshsales |
| **Overall rating** | 4.7/5 | 4.5/5 |
| **Total Reviews** | 168 | 621 |
| **Starting Price** | - | US$11.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep) |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Best for

### Braze

Braze is aimed at companies of various sizes who wish to optimize their customer relationships and strengthen customer loyalty with the help of the platform and its cross-channel campaigns.

### Freshsales

With Freshsales, businesses can attract, engage, close, and nurture their leads. You no longer need a CRM and five other tools to run your business, just Freshsales CRM will do.

## Key features

### Braze

- A/B Testing
- CRM
- Campaign Management
- Campaign Planning
- Communication Management
- Contact Management
- Customer Engagement
- Customizable Reports
- Customizable Templates
- Email Management
- Email Marketing
- Email Sequences
- Landing Pages/Web Forms
- List Management
- Marketing Automation
- Multi-Channel Communication
- Personalization
- Reporting/Analytics
- Segmentation
- Template Management

### Freshsales

- A/B Testing
- CRM
- Campaign Management
- Campaign Planning
- Communication Management
- Contact Management
- Customer Engagement
- Customizable Reports
- Customizable Templates
- Email Management
- Email Marketing
- Email Sequences
- Landing Pages/Web Forms
- List Management
- Marketing Automation
- Multi-Channel Communication
- Personalization
- Reporting/Analytics
- Segmentation
- Template Management

## Links

- [View Braze Profile](https://www.capterra.com.sg/software/155423/appboy)
- [View Freshsales Profile](https://www.capterra.com.sg/software/155563/freshsales)
- [View Original Comparison](https://www.capterra.com.sg/compare/155423/155563/appboy/vs/freshsales)

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