---
description: Side-by-side comparison of Act-On vs Adobe Campaign. Learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in Singapore.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Act-On vs Adobe Campaign Comparison - Capterra Singapore 2026
---

Breadcrumb: [Home](/) > [Account-based Marketing Software](/directory/31125/account-based-marketing/software) > [Act-On \<span\>vs\</span\> Adobe Campaign](https://www.capterra.com.sg/compare/103468/135159/act-on/vs/adobe-campaign)

# Compare Act-On vs Adobe Campaign

Canonical: https://www.capterra.com.sg/compare/103468/135159/act-on/vs/adobe-campaign

> Detailed comparison between Act-On and Adobe Campaign. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Act-On | Adobe Campaign |
| **Overall rating** | 4.3/5 | 4.4/5 |
| **Total Reviews** | 258 | 186 |
| **Starting Price** | US$900.00 | - |
| **Free Trial** | - | Yes |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, 24/7 (Live rep), Chat |
| **Training** | In Person, Live Online, Webinars, Documentation | In Person, Live Online, Webinars, Documentation, Videos |

## Best for

### Act-On

Act-On serves 4800+ customers worldwide, ranging in size (small and mid-size businesses, enterprise departments) and industry (financial services, healthcare, manufacturing, education, tech).

### Adobe Campaign

A cross-channel marketing application that enables B2C enterprise brands to unify customer \&amp; business data, distill audience insights, and design, develop and send personalized marketing campaigns.

## Key features

### Act-On

- API
- CAN-SPAM Compliance
- CRM
- Campaign Scheduling
- Channel Management
- Conversion Rate Optimization
- Customizable CTAs
- Dashboard
- Dynamic Content
- Engagement Tracking
- Lead Capture
- Lead Management
- Lead Qualification
- Performance Metrics
- Segmentation
- Social Marketing
- Source Tracking
- Subscriber Management
- Website Visitor Tracking
- Workflow Management

### Adobe Campaign

- API
- CAN-SPAM Compliance
- CRM
- Campaign Scheduling
- Channel Management
- Conversion Rate Optimization
- Customizable CTAs
- Dashboard
- Dynamic Content
- Engagement Tracking
- Lead Capture
- Lead Management
- Lead Qualification
- Performance Metrics
- Segmentation
- Social Marketing
- Source Tracking
- Subscriber Management
- Website Visitor Tracking
- Workflow Management

## Links

- [View Act-On Profile](https://www.capterra.com.sg/software/103468/act-on)
- [View Adobe Campaign Profile](https://www.capterra.com.sg/software/135159/adobe-campaign)
- [View Original Comparison](https://www.capterra.com.sg/compare/103468/135159/act-on/vs/adobe-campaign)

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